SEO Digital Marketing Specialist (Hybrid) Job at Great West Casualty Company in

Overview

Join to apply for the Digital Marketing Specialist (Hybrid) role at Great West Casualty Company .

This position offers the option of a hybrid work schedule, with three days working in the office and two days working remotely.

Are you a creative and analytical marketer ready to take the next step in your career? Great West Casualty Company is seeking a Digital Marketing Specialist to play a key role in driving our online presence and supporting our long-term growth.

In this role, you will be responsible for developing, implementing, and optimizing digital marketing strategies designed to increase website visibility, improve search engine rankings, and enhance user experience. You will lead our SEO initiatives, conduct keyword research, analyze website traffic, and ensure content is optimized for both users and search engines. Collaboration will be essential to your success—you will work closely with content creators, designers, developers, and product marketers to ensure our digital efforts are aligned and effective. Familiarity with emerging digital tools and technologies that enhance content discoverability will be valuable in this role.

Responsibilities

• Lead SEO strategy to drive organic growth and strengthen website performance.
• Conduct keyword research and leverage analytics to optimize content and campaigns.
• Partner with cross-functional teams to ensure content is engaging, optimized, and user-focused.
• Monitor, measure, and report on digital performance, making data-driven recommendations.
• Utilize platforms such as HubSpot and other marketing tools to enhance campaign effectiveness.

Qualifications

Benefits

About the company and location

Location : South Sioux City, Nebraska

Great West Casualty Company is headquartered in a metro area that joins three states. Our corporate office is in South Sioux City, Nebraska, just across the Missouri River from Sioux City, Iowa, and North Sioux City, South Dakota, in a region nicknamed Siouxland. Recently selected as the 7th most livable small city in the U.S., Siouxland is home to more than 180,000 residents, offers affordable Midwest living, a vibrant downtown, a multitude of outdoor activities, live music, semi-pro sports, shopping, and more.

Great People.

Great Careers.

Great West Casualty Company.

Great West Casualty Company is an Equal Opportunity Employer.

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