Associate Manager - Creative Optimization, Cx Growth Marketing

About the Team

DoorDash's mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about - helping grow businesses and the communities that support those businesses.

To further this mission, we're looking for an experienced consumer growth marketer to join our growing consumer marketing team at a pivotal and exciting time for DoorDash.

The growth marketing team is focused on building and nurturing our relationship with our audiences : Dasher, Merchant and Consumer via paid media.

We are rapidly growing and looking for people to join our team as a leader, help develop our marketing approach, and grow their career as the team expands.

About the Role

A talented and driven performance marketer with strong creative vision and knowledge with strong technical skills to help us goal, analyze and build on the success of our creative across offline and online channels.

This role will offer you the opportunity to have an immediate impact by managing creative optimization for all media channels.

You'll be the mastermind behind the creative framework that fuels our growth. You'll collaborate with creative and channel management teams developing and executing creative concepts that push the boundaries of performance marketing.

You will be a leader across the full creative lifecycle working with the creative and performance team on ideation, briefing, execution, and performance analysis.

This role will sit on the Growth Marketing team but work on the daily between our team and our internal creative studio, Superette, as well as partnering closely with MarTech and Analytics.

You will test and implement new creatives regularly driving improved performance across all channels. You'll serve as the voice of this work and establish regular reporting via dashboards and communication to working teams and leadership on the impact of the work.

You're excited about this opportunity because you will...

• Generate innovative creative ideas to test in ad creatives across multiple channels working with online, offline, and creative teams every day.
• Partner with our internal creative studio to create detailed briefs for creative assets, ensuring clarity for the editing team, and providing ongoing feedback to bring concepts to life.
• Establish and maintain a structured approach to track creative performance, analyze what works, and apply learnings to future concepts driving our understanding of the impact of all of our creative in market while ensuring we are implementing learnings across both brand and performance objectives.
• Build and manage an experimentation roadmap to optimize performance via creative across all online and offline channels by leveraging lift and A / B creative tests.
• Collaborate and partner with other teams and stakeholders to ensure goals are met.

We're excited about you because...

You are results-oriented with demonstrated analyzing and optimizing large budgets across media channels. You are highly analytical and count A / B testing, optimizing customer acquisition costs, and analyzing campaign performance among your core competencies.

You are creative and collaborative and work well with teams to tackle challenging problems. Most importantly, you are eager to roll up your sleeves to find opportunities and efficiencies in a fast-moving company at the forefront of on-demand delivery.

Also, you probably love delivery!

• Proven track record in developing creative concepts for consumer-facing brands.
• 5+ years of experience in creative strategy or performance marketing, at an agency or in-house team.
• Strong understanding of digital marketing, social platforms, and performance ad creatives.
• Strong quantitative, analytical and problem-solving skills; must be very comfortable with data analysis and able to use data to make decisions
• Strong understanding of marketing analytics and the nuances of managing media with limited data signals based on today's privacy environment.
• Ability to organize, track, and analyze creative performance to drive learnings and iterate effectively.
• Experience working closely with creative teams, from editors to graphic designers.
• Excellent communication and interpersonal skills, capable of presenting creative ideas and results to both internal teams and clients.
• You are highly proficient in Excel / Google Sheets, as well as a strong grasp of A / B testing, and metrics driven performance marketing.

Knowledge of SQL, Python or other data processing scripts is required.

• You are proactive, thrive in a fast-paced environment, and have an outstanding ability to think creatively, identify and resolve problems
• You have attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.

We expect this position to be filled by 12 / 22 / 2024.

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC.

As part of the hiring and / or promotion process, we provide Covey with job requirements and candidate submitted applications.

We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024.

The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here : Covey

Compensation

The successful candidate's starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions.

Base salary is localized according to an employee's work location.Ranges are market-dependent and may be modified in the future.

In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information.

DoorDash cares about you and your overall well-being. That's why we offer a comprehensive benefits package for all regular employees that includes a 401(k) plan with an employer match, paid time off, paid parental leave, wellness benefits, and several paid holidays.

Additionally, for full-time employees, DoorDash offers medical, dental, and vision benefits, disability and basic life insurance, family-forming assistance, a commuter benefit match, and a mental health program, among others.

To learn more about our benefits, visit our careers page here.

The base pay for this position ranges from our lowest geographical market up to our highest geographical market within California, Colorado, District of Columbia, Hawaii, Maryland, New Jersey, New York and Washington.

$105,400-$155,000 USD

About DoorDash

At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users-from Dashers to merchant partners to consumers.

We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods.

DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers.

We're committed to supporting employees' happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Our Commitment to Diversity and Inclusion

We're committed to growing and empowering a more inclusive community within our company, industry, and cities. That's why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives.

We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Statement of Non-Discrimination : In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on : race, color, ancestry, national origin, religion, age, gender, marital / domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status.

Above and beyond discrimination and harassment based on "protected categories," we also strive to prevent other subtler forms of inappropriate behavior (i.

e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash.

We value a diverse workforce - people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply.

Thank you to the Level Playing Field Institute for this statement of non-discrimination.

Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.

If you need any accommodations, please inform your recruiting contact upon initial connection.