Talent.com
Director, Marketing

Director, Marketing

Soko GlamNew York, NY, United States
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Position : Director of Marketing

Location : Dumbo, Brooklyn (Hybrid : 4 days in office, Monday-Thursday)

Reporting to : Executive Director, Brand Operations

Type : Full-time

OVERVIEW

Then I Met You, a leading innovator in the Korean skincare industry, is scaling rapidly and seeks a Director of Marketing who combines strategic vision with a hands-on approach to execution. This role is a unique opportunity to join us at a critical inflection point for the brand’s growth, and requires a proactive, driven, beauty leader capable of managing high-level marketing strategies while also diving deep into the day-to-day operational activities as we scale into international markets and top beauty retailers. The ideal candidate will have strong leadership experience and a robust background in all facets of marketing, with the ability to manage multiple timelines–swiftly toggling between planning and direct implementation–in a fast-paced and engaging startup environment. We are looking for a top-tier leader with a team mentality to join us and lead our marketing efforts during this very exciting period of expansion!

KEY RESPONSIBILITIES

Strategic Leadership & Communication

  • Develop and communicate top-down marketing strategies, aligning with leadership and founders to drive clarity, buy-in, and accountability.
  • Translate strategy into executable plans, setting timelines, KPIs, and budgets across all marketing functions.
  • Provide visibility to leadership on performance, insights, and pivots through structured reporting and presentations.

Influencer & Affiliate Marketing

  • Design and execute influencer strategy as the core brand growth engine, leveraging both organic and paid partnerships.
  • Build long-term creator relationships and ambassador programs that generate new and sustained brand awareness, loyalty, and measurable conversion.
  • Oversee affiliate and creator commerce programs, ensuring consistent ROI across platforms like ShopMy, LTK, and Sephora’s influencer ecosystem.
  • Drive structured seeding and community programs to fuel authentic UGC and strengthen brand credibility.
  • Comprehensive Marketing Oversight

  • Oversee DTC growth initiatives (performance media, CRM, affiliate, site optimization) to build a sustainable acquisition + retention engine.
  • Partner with retail accounts (Sephora, Space NK, Cult Beauty) to ensure aligned, differentiated retail marketing activations that resonate with customers.
  • Lead development and execution of 360° campaigns across digital, social, PR, events, and retail, ensuring consistency across channels.
  • Balance short-term performance with long-term brand-building initiatives.
  • Hands-on development of go-to-market plans and launch campaigns for new product launches.
  • Team Leadership

  • Lead, mentor, and grow a team of 4 marketers, delegating effectively while rolling up sleeves where needed.
  • Foster a culture of collaboration, innovation, and accountability within the team and cross-functionally.
  • Build scalable processes and workflows to maximize efficiency and output.
  • Data-Driven Growth & Budget Management

  • Establish clear KPIs across influencer, DTC, PR, and retail marketing; ensure consistent tracking and performance analysis.
  • Optimize marketing budget for maximum ROI, balancing paid / earned / owned investments.
  • Apply insights to continuously improve campaign performance, CAC, and LTV.
  • Cross-Functional Collaboration

  • Be a true team player, working closely with other department leads to integrate marketing strategies with product development, operations, customer experience and new business development, ensuring seamless operation and brand consistency across all user touchpoints.
  • QUALIFICATIONS

  • Minimum of 10 years of marketing experience, with substantial leadership roles requiring both strategic and tactical expertise.
  • Strong background in all aspects of marketing, particularly influencer marketing and campaign strategy.
  • Bachelor’s degree in Marketing, Business Administration, or a related field. MBA preferred.
  • Exceptional analytical skills, with the ability to translate complex data into actionable marketing strategies.
  • Excellent communication skills, capable of presenting ideas and results tailored to diverse audiences, including executive level.
  • Proven track record of developing successful marketing strategies that have driven revenue growth, brand recognition, and measurably increased awareness across segments for digitally-native brands.
  • Beauty industry experience required, with a deep understanding of consumer behavior, trends, and preferences.
  • Experience scaling a brand is strongly preferred.
  • In accordance with the applicable law, the following represents a good faith estimate of the minimum and maximum compensation range for this position :

    The estimated annual pay range for this role is $130,000-$160,000.

  • There may be future opportunities for continued pay progression based on continued strong performance in the role.
  • Full-time positions are also eligible for a competitive compensation and benefits package that include medical health insurance, 401K, Paid Time Off, Life Insurance and Long Term Disability leave, and a range of other benefits.
  • Learn more at the Soko Glam Career page.
  • Compensation for the role will be determined based on permissible, non discriminatory factors such as a candidate’s qualifications, skills, and experience.

    We are an Equal Employment Opportunity (“EEO”) Employer. It has been and will continue to be a fundamental policy of Soko Glam not to discriminate on the basis of race, color, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, medical condition, genetic information, caregiver status, unemployment status or any other characteristic prohibited by federal, state and / or local laws. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination.

    #J-18808-Ljbffr

    serp_jobs.job_alerts.create_a_job

    Marketing Director • New York, NY, United States

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    KLATotowa, NJ, United States
    serp_jobs.job_card.full_time
    Filmetrics, a KLA company, is the market leader in 3D optical surface profiling and thin-film thickness measurement systems. Filmetrics products combine innovative hardware solutions with intuitive,...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Director of Sales and Marketing

    Director of Sales and Marketing

    Johnson Service GroupHicksville, NY, US
    serp_jobs.job_card.permanent
    Johnson Service Group (JSG) is currently looking for a Director of Sales and Marketing who comes from a manufacturing background. This is a direct hire opportunity with manufacturer of small mechani...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.promoted
    Director, Marketing

    Director, Marketing

    Brookaire CompanyEast Rutherford, NJ, US
    serp_jobs.job_card.full_time
    Title : Director, Marketing .Location : East Rutherford, NJ .Brookaire Company has been serving the HVAC Industry since 1974. We are dynamic, fast-paced, and customer oriented.As one ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Integrated Marketing Director

    Integrated Marketing Director

    VirtualVocationsPaterson, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for an Integrated Marketing Director.Key Responsibilities Own and drive the integrated marketing communications strategy to align with business priorities and revenue goals ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Director of Marketing Technology

    Director of Marketing Technology

    VirtualVocationsYonkers, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Marketing Technology.Key Responsibilities Lead the strategy, implementation, and optimization of the marketing technology ecosystem, focusing on HubSpot Ov...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Digital Marketing Director

    Digital Marketing Director

    VirtualVocationsNewark, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, Digital Marketing.Key Responsibilities Develop and execute comprehensive digital marketing strategies across various channels Design and implement consumer e...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Revenue Director

    Revenue Director

    VirtualVocationsElizabeth, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Revenue Operations.Key Responsibilities Lead a team of Revenue Operations Analysts and ensure operational excellence Develop and maintain dashboards, KPIs,...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Director of Digital Marketing

    Director of Digital Marketing

    VirtualVocationsElizabeth, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, Digital & Growth Marketing.Key Responsibilities Develop and implement digital marketing strategies aligned with business priorities Lead and coordinate digit...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Marketing Director

    Marketing Director

    Then I Met YouNew York, NY, US
    serp_jobs.job_card.full_time
    Dumbo, Brooklyn (Hybrid : 4 days in office, Monday-Thursday).Executive Director, Brand Operations.Then I Met You, a leading innovator in the Korean skincare industry, is scaling rapidly and seeks a ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Digital Marketing Director

    Digital Marketing Director

    Blinds To GoParamus, NJ, US
    serp_jobs.job_card.full_time
    Blinds to Go is looking for a data-driven, growth-focused Digital Marketing Director to assume hands-on management and execution of digital advertising campaigns across multiple digital channels in...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Marketing Director

    Marketing Director

    VirtualVocationsBronx, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Marketing.Key Responsibilities Own and scale performance marketing strategy across various digital channels Manage and forecast marketing budgets, ensuring...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director of Performance Marketing

    Director of Performance Marketing

    VirtualVocationsYonkers, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, Performance Marketing to own and scale paid media and lifecycle marketing programs.Key Responsibilities Develop and execute multi-channel marketing strategies...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Manager, Marketing Strategy (SLED)

    Senior Manager, Marketing Strategy (SLED)

    KYOCERA Document Solutions America, Inc.Fairfield, NJ, US
    serp_jobs.job_card.full_time
    When you join Kyocera Document Solutions America, Inc.Philosophy of “doing what is right as a human being”.Through this Philosophy, our employees are passionate about providing best in ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Senior Director of Marketing Analytics

    Senior Director of Marketing Analytics

    VirtualVocationsJamaica, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Director of Marketing Analytics to lead brand and digital analytics strategy.Key Responsibilities Build and lead the marketing analytics framework, delivering in...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Director of Product Marketing

    Director of Product Marketing

    VirtualVocationsYonkers, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Product Marketing to develop and manage strategies for promoting products and enhancing brand awareness. Key Responsibilities Develop and implement comprehen...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Director of Marketing

    Senior Director of Marketing

    VirtualVocationsJamaica, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Director, Integrated Marketing Communications.Key Responsibilities Lead annual integrated marketing communications planning, ensuring cross-functional alignment ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Growth Marketing Director

    Growth Marketing Director

    VirtualVocationsYonkers, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Growth Marketing Director to lead their customer acquisition strategy in a remote setting.Key Responsibilities Build, launch, and manage B2C customer acquisition campai...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director of Brand Marketing

    Director of Brand Marketing

    VirtualVocationsPaterson, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Brand and Product Marketing.Key Responsibilities Deliver a unified brand narrative across various channels ensuring consistency in messaging and positioning...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Marketing Technology Director

    Marketing Technology Director

    VirtualVocationsPaterson, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Marketing Technology Director.Key Responsibilities Develop and implement the marketing technology strategy aligned with overall marketing initiatives Lead administrati...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director Marketing Strategy and Enterprise Partnerships

    Director Marketing Strategy and Enterprise Partnerships

    Novartis Group CompaniesEast Hanover, NJ, United States
    serp_jobs.job_card.full_time
    This position will be located at the East Hanover, NJ, site and will not have the ability to be located remotely.The Chief of Staff / Enterprise Partnership Director hybrid role will play a critica...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30