Search jobs > Washington, DC > Product marketing manager

Product Marketing Manager, Homes.com

CoStar Group
DC Washington DC, US
Full-time

RESPONSIBILITIES

  • Develop positioning and messaging for the Homes.com products
  • Work with the product management team to shape the product roadmap and go-to-market strategy
  • Manage platform product releases, including product launches and all collateral to support internal education and customer adoption
  • Research and understand buyer personas to ensure the product is designed and delivered to create value
  • Translate product functionality and technical details into user benefit and value
  • Conduct ongoing competitive analysis along with market and customer research.
  • Assist the development and optimization of multi-channel, integrated marketing campaigns that successfully engage clients and prospects including brokers and agents
  • Coordinate focus groups, client interviews and client testimonials
  • Support the events team with major sales and industry events

QUALIFICATIONS / REQUIREMENTS :

  • Bachelor’s degree from an accredited, not-for-profit University or College
  • 5+ years of relevant experience in product marketing; residential is a plus
  • Strong verbal and written communication skills and comfortable interacting with all levels of the organization
  • Strong team player comfortable motivating others and working in a highly collaborative, fast-paced environment with the ability to build relationships with key stakeholders
  • Ability to work effectively across sales, product, research, and training teams
  • Motivated self-starter who is never satisfied with the status-quo, always seeking better and better results
  • Ability to prioritize, problem solve, multitask, and work independently
  • A track record of commitment to prior employers

WHAT'S IN IT FOR YOU

When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.

We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program.

Our benefits package includes (but is not limited to) :

  • Comprehensive healthcare coverage : Medical / Vision / Dental / Prescription Drug
  • Life, legal, and supplementary insurance
  • Virtual and in person mental health counseling services for individuals and family
  • Commuter and parking benefits
  • 401(K) retirement plan with matching contributions
  • Employee stock purchase plan
  • Paid time off
  • Tuition reimbursement
  • On-site fitness center and / or reimbursed fitness center membership costs (location dependent), with yoga studio, Pelotons, personal training, group exercise classes
  • Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
  • Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks
  • 30+ days ago
Related jobs
Promoted
Zendesk
Washington, District of Columbia

The CRM world is as competitive as ever, our business is looking to our Competitive Intelligence team to increasingly influence the strategic direction of the company and product. Support the delivery of regular cadence of company-wide briefings and department specific updates (Company all hands, Pr...

Promoted
Marketing Tip
Washington, District of Columbia

Product Marketing Manager at Octave, you will play a pivotal role in connecting the dots between Brand and Growth teams under the marketing umbrella. Develop compelling messaging for initiatives and collateral across various parts of the marketing funnel that balance brand pillars and product positi...

Promoted
Rad Power Bikes Inc
Washington, District of Columbia

We are seeking a Senior Marketing Manager, Product & Campaigns to define and lead Rad Power Bikes’ product marketing strategy to ensure our brand and products resonate with customers. As the Senior Marketing Manager, you will effectively communicate and educate both our internal team members and...

Promoted
Cinder
Washington, District of Columbia

Full Time] Product Marketing Manager at Cinder (United States). As the first Product Marketer (and marketing hire!) at Cinder, you will be responsible for helping establish a top class marketing organization that enables us to scale. Set the standard for and execute to create our product marketing p...

Promoted
Mapbox
Washington, District of Columbia

We are looking for a creative, data-driven marketer to join Mapbox as our lead Product Marketing Manager for our Navigation portfolio focused on helping us create compelling messaging and drive product adoption. The Marketing and Communications team at Mapbox is responsible for shaping the company's...

Promoted
Circle
Washington, District of Columbia

Product Marketing or combination of Product, Engineering, Marketing, Business Development or related field; experience with B2B software or technology services preferred. This role will report to our Senior Manager of Product Marketing and work on a dynamic, action-oriented team focused on this stra...

Promoted
Amazon
Washington, District of Columbia

Product Marketing Program Manager, AWS Product Marketing & Thought Leadership. AWS Product Marketing is seeking an experienced, self-directed large-scale events program manager to develop and execute mechanisms and processes that allow the Product Marketing org to scale quickly and deliver AWS m...

Promoted
Optoro Inc.
Washington, District of Columbia

The Senior Manager, Product Marketing will be responsible for developing, executing, and overseeing, go-to-market strategies that drive product adoption, customer engagement, and revenue growth. As a key member of our dynamic Marketing team, you will implement all aspects of the product marketing pr...

Promoted
Amazon
Washington, District of Columbia

Program Manager, Technical Product Marketing. At Amazon Web Services (AWS), the Technical Product Marketing team works backwards from customer and industry requirements to connect the dots between various AWS capabilities and services to ensure we are building and marketing the right portfolios of o...

Optoro
Washington, District of Columbia

The Senior Manager, Product Marketing will be responsible for developing, executing, and overseeing, go-to-market strategies that drive product adoption, customer engagement, and revenue growth. As a key member of our dynamic Marketing team, you will implement all aspects of the product marketing pr...