Director of Football Brand Management & Social Media
The University of Pittsburgh is seeking a qualified Director of Football Brand Management & Social Media reporting directly to football.
- This position is responsible for leading the development, management, and promotion of Pitt Football through social channels;
- developing and executing the social media plan with a significant focus on follower growth and elevating the Pitt Football overall brand;
- working in collaboration with Football recruiting graphic design team, Pitt Athletics graphic design unit, Pitt Studios, Strategic Communications, and freelance photographer pool to ensure the integrity of the Pitt Football visual brand;
- coordinating with Pitt Studios on short-form and long-form video production; assisting with the creative marketing of the Football program;
Collaborating with creative services, event management, strategic communications, marketing and video services to illustrate, package and distribute athletics storylines and in-event content on numerous media platforms.
Drives the University brand through digital and marketing channels, communication tools, and integrated marketing campaigns.
Grows University brand reputation through innovative solutions. Works with licensing to enforce brand guidelines and with vendors to ensure adherence.
Job Summary
Drives the University brand through digital and marketing channels, communication tools, and integrated marketing campaigns.
Grows University brand reputation through innovative solutions. Works with licensing to enforce brand guidelines and with vendors to ensure adherence.
Essential Functions
Responsible for the ideation and implementation of the digital strategic vision for Pitt Football; Will oversee two football creative media staff members and will create, gather, edit and produce short form video ideal for social, Work closely with the coaching staff as well as Strategic Communications, Pitt Athletics Social Media, Pitt Studios and Marketing on developing and implementing a comprehensive social media plan;
Help lead Football recruiting efforts including a plan to utilize various social media outlets advantageously to the recruiting efforts of the program.
This includes managing and promoting head football coach's accounts and overall program brand on social media platforms such as Facebook, Instagram, X / Twitter and other outlets as strategically determined.
Strategic mindset with a strong understanding of social media analytics; ability to lead and unite a diverse team of brand champions;
skilled communicator who can clearly present ideas, social media plans, and the analytics that drive the content. Coordinating with Pitt Studios and the Football video staff on video production efforts to promote the Pitt Football program as well as the Pitt Athletics brand.
The content produced will be used in advertising campaigns (commercials, website, social media, etc.). Must generate new and creative ideas while staying consistent with the Pitt Football brand.
Create impactful graphics to enhance the program's recruiting efforts and overall brand development on all platforms. Produce and develop visual and creative materials and content for all recruiting activities, including home recruiting presentations.
Other duties as assigned.
Physical Effort
Must be able to sit or stand for prolonged periods of time. May need to lift equipment, mail, or supplies up to 50 pounds.
The University of Pittsburgh is committed to championing all aspects of diversity, equity, inclusion, and accessibility within our community.
This commitment is a fundamental value of the University and is crucial in helping us advance our mission, which includes attracting and retaining diverse workforces.
We will continue to create and maintain an environment that allows individuals to discover, belong, contribute, and grow, while honoring the experiences, perspectives, and unique identities of all.
The University of Pittsburgh is an Affirmative Action / Equal Opportunity Employer and values equality of opportunity, human dignity and diversity.
EOE, including disability / vets.
Assignment Category : Full-time regular
Job Classification : Staff.Brand Manager
Job Family : Communications & Marketing
Job Sub Family : Public Relations
Campus : Pittsburgh
Minimum Education Level Required : Bachelor's Degree
Minimum Years of Experience Required : 5
Will this position accept substitution in lieu of education or experience : Combination of education and relevant experience will be considered in lieu of education and / or experience requirement.
Work Schedule : Varies
Work Arrangement : Varies
Hiring Range : To be determined based on qualifications
Relocation Offered : Yes
Visa Sponsorship Provided : No
Background Check : For position finalists, employment with the University will require successful completion of a background check
Child Protection Clearances : The following PA Act 153 clearances and background checks are required prior to commencement of employment and as a condition of continued employment : PA State Police Criminal Record Check, FBI Criminal Record Check, PA Child Abuse History Clearance.
Required Documents : Resume, Cover Letter
Optional Documents : Not Applicable
Please see job description
PI244088954
Director of Records Management
Ensure the Records Management team evolves to meet the dynamic needs of Records Management, PAE, and the University of Pittsburgh. Director of Records Management. Director of Records Management. Director of Records Management. ...
Director of Operations
Oversees the management of daily operations of a District of 6 restaurants and in addition, manages a District Manager who will directly oversee 6-7 restaurants; between these 2 functions, you will be responsible for the performance of 12-13 restaurants. Plans and conducts working restaurant visits ...
Director Enrollment Management
This position reports directly into the Assistant Dean of Programs for the Pitt Business School at the University of Pittsburgh and will provide strategic design and execution for the school's strategic enrollment management priorities and the top of the funnel admissions operations that support the...
Director of Construction Management
Tetra Tech is searching for a Director of Construction Management. This position is responsible for managing construction of linear projects and renewable energy (gas, biological, wind and/or solar) as well as supporting the Operations Manager with routine office/project functions (e. Experience wit...
Director of Event Management and Camps
Director of Event Management and Camps. Athletic event management ensures that quality control measures are met for all events including collaboration with Public Safety, Parking, Facilities Management, and all areas in the Athletic Department including Marketing, Development, Ticketing, Media Relat...
Director of Admissions and Social Services
The Admissions Director/Social Worker has the responsibility for the admission, discharge, and coordination of resident social services. The Social Worker works with the interdisciplinary team to develop and implement a comprehensive plan of care for each resident. Participates in professional activ...
Social Service Director/ Admissions
The Social Service Director is responsible for to assisting in the planning, organizing, developing, and directing the overall operation of Social Services Department in accordance with current federal, state, and local standards, guidelines, regulations, our established policies and procedures, and...
Director of Product Management, Gamification
Beyond our core learning product, we also offer English proficiency testing with the Duolingo English Test, and are bringing new subjects into the Duolingo app, where people can develop their Math and Music skills. We offer meaningful work, limitless learning opportunities, and collaboration with br...
Director, Credit Advisory Underwriting, Wealth Management with a Specialty in Securities Based Lending.
We’re seeking a future team member for the role of Director, Credit Advisory Underwriting and Head of Securities Based Lending to join our Wealth Management Private Banking team. Director, Credit Advisory Underwriting, Wealth Management . As a leading global financial services company at the center ...
Director of Nursing
As a Director of Nursing you are the heart of the Clinical Department. Are you looking for a rewarding career in Skilled Nursing? We are currently searching for a Director of Nursing to join our friendly, caring and supportive team!. Director of Nursing by providing opportunities to further your car...