Global Product Manager, Biliary Stone & Stricture

Global Product Manager, Biliary Stone & Stricture

The Global Product Manager for Marketing will be involved in all aspects of building and refining the franchise strategy while developing and launching products for our Biliary Stone & Stricture business. This person will develop and execute global franchise strategies, project prioritization, budget management, and value messaging with coaching, direction and training from their manager. This person will also develop clinical expertise and use that knowledge to educate the organization and also leverage that knowledge to build relationships with existing and new customers.

Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.

Your responsibilities will include :

• Identifying unmet voice-of-the-customer needs and translating these into marketing specifications for the R&D team
• Providing voice-of-the-customer marketing specifications to the R&D team
• Guiding the writing of customer requirements documents, creating product labeling, defining user-validation activities, redeveloping regulatory claims, surgical technique generation and generating product forecasts
• Championing product commercialization activities across multiple internal and external groups such as engineering, packaging and labeling, regulatory, clinical, quality, sales, etc.
• Developing and executing a comprehensive launch plan and strategy for new products including : developing product positioning, defining marketing messages and collateral, developing sales and physician education programs and training both domestic and international marketing and sales teams
• Determining and leading market research to identify market needs and the corresponding product solution opportunities
• Acquiring and analyzing feedback from key opinion leaders, current and potential customers, third party market research and internal stakeholders
• Possessing an in-depth knowledge of the healthcare industry in general and more specifically, the segments targeted by assigned products, including the motivators for action
• Creating and implementing market development strategies to target key customers

Required Qualifications :

Preferred Qualifications :