Vice President, Strategic Marketing

About Us :

Below covers everything you need to know about what this opportunity entails, as well as what is expected from applicants.

A Barry-Wehmiller Packaging Systems company, Pneumatic Scale Angelus maintains a major market position in the supply of wet and dry fillers, cappers, can seamers, labelers, centrifuges, and change parts for the pharmaceutical, personal care, food, beverage, canning, and household products industries worldwide.

• Our custom-engineered product lines include Hema, Mateer and Pneumatic Scale fillers; Consolidated, Pneumatic Scale and TC cappers;
• Angelus and Closetech seamers; Burt and MTS labelers; Carr and Centritech centrifuges; onTrack orienters and wet-case detectors;

and Zepf change parts and storage solutions. Barry-Wehmiller is a diversified global supplier of engineering consulting and manufacturing technology for the packaging, corrugating, sheeting, and paper-converting industries.

Job Description :

The Vice President, Strategic Marketing is responsible for driving the company's strategic direction, overseeing product line management, and fostering both technical and commercial innovation across the organization.

The VP, Strategic Marketing will set the vision, roadmap, and execution path for the life of all Barry-Wehmiller Filling & Closing (BWFC) Products, including Aftermarket products.

This individual will be instrumental in driving a comprehensive understanding of BWFC’s current and potential markets and developing and implementing strategies to deliver profitable growth.

As a key member of the BWFC Global Leadership Team (GLT), this role serves as a key Divisional strategic leader, developing both company and product strategies while ensuring profitability and growth.

Job Responsibilities :

• Strategic Leader for BWFC developing both Company and Product Strategies
• Own and manage all BWFC Product Lines P / Ls for full Product Lifecycle, from ideation to launch, aftermarket and sunsetting
• Support BWFC Global Product Managers as they seek to enhance their Product Lines profitability through Revenue, Pricing, Costs, and Distribution initiatives
• Drives company understanding of gaps and needs across the full family of product lines through active interaction with the Market, Customers, Competitors, Sales and Service Team, etc.
• Driving force for Commercial and Technical Innovation
• Ensure BWFC maximizes our potential aftermarket opportunities through the development of innovative product development, pricing strategies, etc.
• Collaborate with Market Companies and Value Streams to align product roadmaps and global manufacturing strategies with market demands
• Foster a culture of innovation and continuous improvement
• Drives organization to meet key market needs and trends (such as IoT, remote monitoring, and sustainability / material trends)
• Meet customers to understand their needs, collect and consolidate their views on the market direction and support Market Companies when required through sales calls, presentations, customer seminars, etc.
• Build World Class Strategic Marketing Team, including Marcom; positions BWFC for success in the market.

Education / Experience Requirements :

• Bachelor's degree in Business, Marketing, or a related field
• 10+ years of experience in strategic marketing or product management roles
• 5+ years of hands-on global marketing experience specifically focused on capital equipment

Remote opportunity available for the right candidate.

At Barry-Wehmiller we recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job.

If your experience is close to what you see listed here, please still consider applying. We know that our differences often can bring about innovation, excellence, and meaningful work therefore, people from all backgrounds are encouraged to apply to our positions.

Barry-Wehmiller is an equal opportunity employer. M / F / D / V. This organization uses E-Verify. Applicants may be subject to pre-employment screening which may include drug screening, reference checks, employment verifications, background screening and / or skills assessments.

Company : Pneumatic Scale Angelus

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