Marketing & Content Design Coordinator

Job Description

Job Description

World Trade Center Utah Overview

The mission of World Trade Center Utah (WTC Utah) is to accelerate growth for Utah businesses through our global network, programs, and services.

Our cross-functional team collaboratively helps Utah’s small businesses pursue international opportunities, make influential connections, develop global growth strategies, and help execute those strategies around the world.

WTC Utah works with companies in every industry across the state, identifying and delivering opportunities to drive their success.

Position Description

Do you love to build engaging content that drives people to action? WTC Utah is searching for a Marketing & Content Design Coordinator to support the execution of our marketing initiatives, from digital content creation and website management to collateral production and marketing emails.

In this role, you will enhance the organization’s capacity to deliver on its mission and strategy to help Utah businesses accelerate growth by creating content that connects Utah's business community to WTC Utah's global network, international programs and business services and helps position Utah as an economic hub in the global marketplace.

Responsibilities

• Design and implement a variety of digital and event marketing campaigns from start to finish concepting, copywriting, content creating, designing assets, and reporting.
• Manage social media daily, creating content for all company social media channels with clear KPIs for engagement and growth.
• Assist in managing and designing on-brand marketing emails that drive participation in our events, trade shows, trade missions, initiatives, programs, and services through a targeted approach.
• Help develop a digital marketing plan that includes cross-platform content, member and partner engagement, social media monitoring, website optimization, and analytics reporting.
• Manage website content and maintenance.
• Provide event support as needed during diplomatic visits, board meetings, summits, etc. Support ranges from onsite social coverage to event setup and hosting attendees.
• Report on monthly social media and earned media performance metrics.
• Ensure the global network in Mailchimp is up to date and seamlessly synced with the Salesforce database. Collaborate cross functionally with the marketing, partnerships, event, programs and services teams.
• Other duties as assigned.

Qualifications

Bachelor’s degree in marketing, communications, graphic design, or a related field; 1-3 years of experience with emphasis in graphic design, social media, copywriting, and project management.

Equivalent professional experience may be considered.

• Familiarity with the social media marketing industry, including major platforms, trends, and best practices. Ability to grow social media followings.
• Experience with Adobe Creative Suite, specifically Illustrator, Photoshop, and InDesign.
• Strong verbal and written communication skills.
• Comfortable with rapid change and proactive in adapting to a dynamic work environment.
• Organized with strong time management skills.
• Proficient in or able to quickly learn Microsoft Office, Mailchimp, Squarespace, Salesforce, Asana, Critical Mention, or similar software.

Preferred

• Photography or videography experience.
• Video editing or motion graphics experience is a plus.

Benefits

At WTC Utah we know that great people make a great organization. We value our people and offer employees a broad range of benefits.

Learn more about what working at WTC Utah can mean for you.

Culture

Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware.

Growth Opportunities

At WTC Utah, you will have the opportunity to work with senior leaders at many of Utah’s biggest, global companies as well as with government and civic officials from Utah and around the world.

Our professional development plan focuses on helping people at every level of their career identify and use their strengths.

From on-the-job learning to formal development programs, our teams have a variety of opportunities to continue to grow throughout their career.

Salary

Nonprofit compensation commensurate with experience.

To Apply

If you are interested, please submit a resume with a design portfolio and / or work samples by Friday, August 30.