Search jobs > Cambridge, MA > Lifecycle marketing

Senior Manager, Lifecycle Marketing

Mediabistro
Cambridge, Massachusetts, us
Full-time

Warning : Fraudulent Job Adverts

Beware of fraudulent activities claiming to represent Insurify. We are not associated with any entities soliciting personal information or payment.

The safety of our job seekers is a top priority, and we actively work to prevent such incidents. Insurify will never request sensitive information or payment during the hiring process.

Be cautious of text-only interviews, interviews conducted through Microsoft Teams, or suspicious offer letters.

Why us?

Insurify is one of the America's fastest-growing MIT FinTech startups and has been recognized as one of Inc. 5,000's fastest-growing private companies in America of 2023, 2022 and 2021, Forbes Fintech 50 List for 2023, 22, 21, Forbes Next Billion Dollar Startups of 2022 global and Top 100 InsurTech company.

We're changing the way millions of people compare, buy and manage insurance with artificial intelligence, technology, and superior product design.

Our company vision is to be recognized as the preeminent and most trusted digital agent for insurance comparison, purchase, and management.

Our team is critical to achieving our vision and fostering the right culture is essential to our team's success.

Join us if you like$1.3 Trillion market opportunityMIT alumni foundersFemale-led startup$130M total fundingStrong leadership team with experience from many successful start-up's around the worldHow you will make an impact

Develop new customer journey maps, identifying key touchpoints and opportunities for engagementPlan, launch, and analyze A / B tests across Email and SMS channels, using our marketing automation platformsDevelop new ideas for customer feedback loops, and use insights to inform and adjust marketing strategiesDefine, own, and analyze KPIs for new marketing initiativesWork closely with criss-functional teams (including product, agency, and carrier partnerships) to ensure cohesive and aligned marketing effortsManage relationships with external vendors and partners to enhance our grewing marketing capabilitiesImplement new marketing communication technologies to optimize the customer journey and experienceWho you are

Bachelor's degree in Marketing, Business, or a related field7+ years of experience in lifecycle marketing and / or retention marketing, preferably within the auto insurance or financial services industry.

Demonstrated success in designing high impact experiments and driving true value for your customersStrong analytical skills with the ability to interpret data, derive insights, and make data-driven decisions.

Strong preference for candidates with SQL experience)Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

Expertise in marketing automation tools and CRM systems (specifically, Braze and Salesforce)So detail-oriented that you have already noticed the 3 typos purposely placed in this job description, and you call them out in your application to us.

Only candidates who include this in their application will be considered for the position.)Creative thinker with a customer-centric mindset and a passion for delivering exceptional customer experiences.

Ability to manage multiple projects simultaneously and meet deedlines in a fast-paced environment.Benefits

Competitive compensationGenerous stock optionsHealth, Dental Coverages401K plan with matchUnlimited PTOGenerous company holiday calendarLearning & Development StipendsPaid Family LeaveSocial impact volunteer time and donation matchesCatered lunches in the office

We are proud to be

an Equal Employment Opportunity and Affirmative Action employer.

2 days ago
Related jobs
Promoted
Acceleration Partners
Boston, Massachusetts

The Account/Senior Account Manager, Affiliate Marketing position is a remote, work from home position, as are all positions at Acceleration Partners (a structure central to our culture and our vision to change the work/life paradigm). We are seeking experienced Affiliate Marketing Manager(s) to auto...

Promoted
RedPoint Global
Wellesley, Massachusetts

Redpoint Global is looking for a Director/Senior Manager of Marketing Operations. This role will oversee the day-to-day operations of the marketing function, ensuring that campaigns are executed efficiently, data is leveraged effectively, and marketing technologies are utilized to their fullest pote...

Promoted
Salesforce
Boston, Massachusetts

Work closely with cross-functional marketing, product, and sales teams to drive the business & product marketing strategy for Marketing Cloud Intelligence, and then track, measure, and report against objectives. This role will be responsible for developing a deep understanding of our Marketing C...

Promoted
Aspen Technology
Bedford, Massachusetts

Collaborate with a cross-functional team that includes sales account managers, solution consultants, product and industry marketing, marketing operations, field marketing, and marketing research to execute on ABM strategies. The Senior Account-Based Marketing Manager position plays a critical role l...

Promoted
Viator
Needham, Massachusetts

As a Senior Product Marketing Manager, you will be responsible for launching and leading go-to-market and product initiatives for our B2B products, focusing on growth of the Affiliate vertical. As a Senior Product Marketing Manager, Affiliates, You Will. At least 3 years in B2B product marketing wit...

Promoted
Veeva Systems, Inc.
Boston, Massachusetts

The Product Marketing Manager will be an important addition to our growing marketing team and will help support generating awareness, demand generation, field enablement, and customer marketing activities. B2B product marketing experience; demonstrated success in marketing complex enterprise cloud s...

Promoted
Veeva Systems
Boston, Massachusetts

The Product Marketing Manager will be an important addition to our growing marketing team and will help support generating awareness, demand generation, field enablement, and customer marketing activities. B2B product marketing experience; demonstrated success in marketing complex enterprise cloud s...

WHOOP
Boston, Massachusetts

We are seeking a Senior Sports and Talent Marketing Manager to serve as a vital liaison between WHOOP and our athlete and talent ambassadors. In this role, you will report to the Global Director of Sports and Talent Marketing and collaborate closely with the Sports Marketing Specialist. Work with co...

Takeda
Cambridge, Massachusetts

Are you looking for a patient-focused, innovation-driven company that will inspire you and empower you to shine? Join Takeda as the Hematology Senior Manager, Reimbursement, Access and Channel Marketing, reporting into the Director, Reimbursement, Access and Channel Marketing Lead. The Senior Manage...

Mediabistro
Boston, Massachusetts

Beyond Finance is looking for a Senior Analyst on our Lifecycle Marketing Team. This person will span across digital and offline customer communication channels leading cross-functional efforts and executing on strategic, measurable marketing initiatives. Collaborate with cross-functional internal a...