About the Wisconsin Agri-Business Association
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The Wisconsin Agri-Business Association Director of Communications and Events is a full-time salaried position focused on connecting with both internal and external audiences.
The position requires exceptional communication skills and attention to detail, as well as being customer-focused and able to handle multiple projects and deadlines.
Responsibilities : Brand Management
Brand Management
- Format and send all digital communications, including the end-of-month wrap-up, weekly industry alerts, etc.
- Outline, gather content, design, and distribute the quarterly digital magazine.
- Develop an annual report focused on the organization’s activities and accomplishments.
- Design various print and promotional materials as needed, such as membership brochures, trade show materials, and event promotional items.
Event and Program Management
- Serve as the lead for planning events by gathering contracts and managing the details and materials.
- Create brochures, registration forms, signage, and other digital and promotional materials.
- Explore additional opportunities for member programs and events.
- Assist with the planning of WABA’s annual conference and tradeshow.
- Ensure event and program information on website is current.
- Attend events and programs, when possible, to take photos and offer onsite support.
- Actively communicate with membership to secure sponsors and attendees for events and programs.
Website and Social Media
- Assist in creating a strategic plan for social media content.
- Maintain and update the WABA website and social media channels.
- Monitor traffic to both areas and look for ways to improve interaction.
Media and Member Company Relations
- Maintain a current media contact list and develop new and existing relationships.
- Continue creating a working relationship with WABA member-leaders.
- Keep members up to date on association and industry news by utilizing Constant Contact.
General Administration
- Provide support to WABA team members if possible.
- All other duties, as assigned.
Education :
This position requires a bachelor’s degree with a preferred emphasis on agriculture or marketing and communications or equivalent work experience.
Qualifications : Required
Required
- Proficient in Adobe Creative Suite, Canva, Microsoft Office and social media management.
- A basic understanding of Wordpress.
- Experience working in Canva.
- An independent individual who can bring new ideas to the association.
Desired
Two or more years of experience in agricultural communications or marketing.
Compensation :
The annual salary for this position will be based on education and experience. The anticipated salary range is $50,000-$65,000.
The Wisconsin Agri-Business Association offers a matching contribution retirement plan as well as health and dental insurance coverage.
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