Senior Director, Product Marketing - Automotive

Company : Qualcomm Technologies, Inc.

Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements.

Job Area : Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group >

Product Marketing

General Summary :

Qualcomm is a company of inventors that unlocked 5G, ushering in an age of rapid acceleration in connectivity that has been transforming industries.

Our cutting-edge Snapdragon solutions enable everything from smartphones to automotive technology, IoT devices, and more.

Qualcomm’s Digital Chassis portfolio is leading globally in powering in-vehicle infotainment systems, telematics and connectivity solutions, in addition to enabling cloud-based services and solutions.

But we are just at the beginning - it takes inventive minds like yours with diverse skills, backgrounds, and cultural experiences to transform our inventions into world-changing technologies.

This is the age of invention, and this is where you come in.

The successful candidate for this position is an experienced professional with strong technical and business acumen. This individual will have demonstrated unabated passion for technology and innovation, established a track record of results through problem solving and decision-making under complex and competing requirements, and demonstrated commitment and perseverance in delivering strategic outcomes.

Additionally, this position requires a strong communicator and inclusive collaborator who can drive creativity and enthusiasm in others and is able to employ unique marketing techniques for complex technologies and a complex business.

As the Senior Director, Product Marketing, the position will be embedded within the North American customer team organization, working directly with Qualcomm customers, sales leaders, product managers, engineering leads, and Qualcomm automotive leadership.

The demonstrated ability to communicate and collaborate across multiple domains is essential to be successful in this role.

A strong background in the automotive or semiconductor industries, across OEMs and suppliers, is required.

This position is at the epicenter of ensuring that we secure our growth for Qualcomm’s rapidly evolving automotive portfolio.

Key Responsibilities

• Lead technical product marketing for assigned customers and products
• Build and grow trusting relationships with automotive customers
• Prepare and present concise and convincing product presentations and technology demonstrations
• Initiate and execute partner and customer collaborations
• Communicate automotive product offerings, strategies, and solution proposals to various audiences with vastly differing product or domain knowledge
• Contribute to development of global auto product marketing strategies
• Support the development of product and technology promotions and communications
• Learn and understand customer organizations, including developing and managing relationships across the technical and commercial groups, from working level to leadership
• Develop and maintain a deep and dynamic understanding of the customer’s business and technical objectives, strategies, and capabilities, and ensure ongoing alignment with Qualcomm automotive business objectives
• Support business acquisitions for telematics, in-vehicle infotainment, ADAS / Autonomy, connectivity, cellular V2X, car-to-cloud, and other automotive product lines and offerings
• Incubate new business and revenue opportunities jointly with Qualcomm’s automotive business unit
• Work across multiple organizations and disciplines within Qualcomm including sales, engineering, product management and other business unit functions
• Travel to customers in North America

Required Competencies

• Technical leadership : Leverages technical, professional, and domain-specific knowledge to achieve strategic results, break down complex challenges, and captivate customer stakeholders
• Building Collaborative Relationships : Serve as a role model for building and growing professional connections with key stakeholders.

Facilitate creation of lasting partnerships that foster collaboration and strategic initiatives.

Communication : Inspires trust through transparency. Expertly adapts style to audience to maximize understanding and impact.

Communicates technical concepts simplistically.

• Creativity & Innovation : Inspires a creative culture that anticipates change, proactively considers the customer’s perspective, and constantly reinvents itself as it seeks out new ideas, products, and processes.
• Decision Making : Ability to identify and focus on key drivers of customer decisions, think-through the down-stream consequences of various options.

Considers enterprise-wide implications, strategic alignment, and the broader marketplace when making decisions.

Results Orientation : Builds commitment and enthusiasm to meet deadlines and achieve regional goals within the Company’s complex business operations.

Inspires a culture of exceptional performance and ethical behavior to ensure that strategic focus areas are executed and deliver significant results for the Company.

• Strategic Leadership : Navigates high levels of complexity to develop strategies that reflect an enterprise-wide perspective while driving competitive advantage and producing value
• Mastery of product and technology knowledge : drive innovation, highly technical product marketing, product positioning, content creation and execution within a highly technical organization.
• Background and industry expertise in automotive, including areas such as ADAS / AD, AI / ML, In-Vehicle Infotainment, Cellular-enabled technologies and new and emerging service models.
• Experience in analyzing customer requirements and translating these into product specifications for Hardware and Software
• Track record of leadership, team-building, and cross-functional collaboration
• Ability to think and plan globally, and then execute within the North American region
• Experience in automotive electronics and software
• Demonstrated experience in building trusting relationships with key customer stakeholders
• Ability to create and drive the new and different : create ideas for new component and system solutions, and assessing multiple possible outcomes
• High level of relentless curiosity about technology and business models in the automotive and semiconductor industries
• Ability to gain support for translating new ideas into technology solutions
• Ability to make timely, business-sound decisions
• Resourceful in obtaining the necessary information required to make decisions
• Organized, resourceful and planful : Ability to prioritize, get things done, work on multiple competing tasks, anticipate and plan-around obstacles
• Ability to travel domestically

Minimum Qualifications :

• Bachelor's degree and 9+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• Associate's degree or equivalent degree and 11+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• High school Diploma or equivalent and 13+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s one year, Doctorate two years) of work experience.

Preferred Qualifications

• Master’s degree in technology or business
• 10+ years in Product Marketing or related work experience
• 5+ years of experience in customer-facing front line roles
• 5+ years of experience in automotive or semiconductor industries
• 5+ years of leadership experience
• Proven experience in creating business development strategies
• Proven understanding of vehicle systems for ADAS / AD, in-vehicle infotainment / digital cockpit, telematics, connectivity, SW, and Services
• Understanding of AI / ML technologies and applications
• Demonstrated experience with automotive OEMs as customers
• Experience promoting software and services, either stand-alone or as part of a system solution

In addition to experience, the successful candidate will have demonstrated competencies in the following areas :

Analytical Skills : The ability to collect information and identify fundamental patterns / trends in data. This includes the ability to gather, integrate, and interpret information from several sources.

Building Trusting Relationships : The ability to build trusting, collaborative relationships and rapport with different types of people and businesses.

This includes delivering on commitments and maintaining confidential information, as well as being approachable, showing interest in the other person, and relating well to people regardless of personality or background.

Communication : The ability to convey information clearly and accurately, as well as choosing the most effective method of delivery (e.

g., email, phone, face-to-face). This includes using a technically sound communication style both verbally and in writing.

Creating the New and Different : The ability to be creative. This includes the ability to produce breakthrough ideas, being a visionary, managing innovation, seeing multiple futures, having broad interests and knowledge, and gaining support in order to translate new ideas into solutions.

This also includes the ability to plan and implement unconventional ideas and speculate about alternative futures without all of the data.

Decision Making : The ability to make quick, accurate decisions. This includes the ability to weigh alternatives and take into account the impact of the decisions on people, equipment, or other resources.

Getting Work Done : The ability to be organized, resourceful, and planful. This includes the ability to leverage multiple resources to get things done and lay out tasks in sufficient detail.

This also includes the ability to get things done with fewer resources and in less time, work on multiple tasks at once without losing track, and foresee and plan around obstacles.

Project Management : Knowledge of project management methodology (e.g., planning, scheduling, tracking, execution). This includes the ability to effectively use project management tools.

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