Sr. Product Marketing Manager

About the company

Albertsons Companies is at the forefront of the revolution in retail. With a fixation on innovation and building culture, our team is rallying our company around a unique vision : forging a retail winner that is admired for national strength, deep roots in the communities we serve, and a team that has passion for food and delivering great service.

Albertsons is one of the largest retail employers, providing approximately 300,000 jobs across 2,200 stores, 22 distribution centers, 20 food and beverage plants and various support offices.

We operate in 34 states and the District of Columbia under the Albertsons banner, as well as Safeway, Tom Thumb, Jewel Osco, Shaw’s, and many more recognizable names.

Placing a premium on adaptability, safety and family well-being, our work model, Presence with a Purpose, offers a hybrid work environment between remote work and office time.

A one-size-fits-all approach does not apply to everyone, and teams are empowered to make decisions best for them.

Bring your flavor

Building the future of food and well-being starts with you. Join our team and bring your best self to the table.

bringyourflavor

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What you will be doing

Reporting to the Senior Director of Product Marketing for Health & Wellness, you will be responsible for leading product marketing for key digital health and pharmacy solutions as well as the health platform’s content and communications marketing activations.

You’ll be a key contributor to the product strategy in partnership with the product, customer insights, marketing, and operations teams.

You will envision and execute on a go-to-market strategy for Albertsons’ portfolio of digital products and services and lead highly impactful programs to drive product adoption and develop mutually beneficial relationships with our customers and business partners.

The position will be based in Pleasanton, CA , or one of our main regional offices (Boise, Idaho, Seattle, WA, Portland, OR, Denver CO, Dallas TX, Chicago, IL, or Fullerton, CA, Phoenix, AZ).

Main responsibilities

• Shape product narratives and customer strategies, including audience definition, end-to-end product positioning, and comms architecture.
• Produce best-in-class audience centric-narratives that can inform product communications, from digital marketing campaigns to in-store marketing assets.
• Oversee effective go-to-market plans and growth strategies for global products, marketing both to consumers and our partners that support them.
• Manage planning and execution of new product and service launches and managing the cross-functional implementation of the plan working with Product, Research and Marketing teams.
• Work with Product and Marketing leads on products already in-market, to increase utilization, adoption and promote best-in-class customer experience.
• Collaborate closely with Product to define the vision and strategic direction for digital shopping experiences.
• Partner with external agencies and organizations to build relevant and engaging content that educates and inspires customers throughout the product experience
• Design and implement effective communications campaigns to increase customer engagement across the health and wellness platform

The salary range is $102,700 to $143,800 annually. Starting salary will vary based on criteria such as location, experience, and qualifications.

There may be flexibility for exceptional candidates.

Benefits may include medical, dental, vision, disability and life insurance, sick pay, PTO / Vacation pay / Flexible Time Off, paid holidays (8-9 days annually) bereavement pay and retirement benefits (such as 401(k) eligibility).

Associates in this position are also eligible for a quarterly bonus.

What we are searching for

• 3 - 5 years’ experience in product marketing with a focus on consumer marketing
• Finger-tipsiness’s with data : You just go get the data you need and can whip it into an insightful story with no help.

You know how to leverage data to make decisions and drive growth. You have experience running rigorous multivariate testing.

• Top-notch at market research : You’re a truth-seeking missile. You know your market, customers and competition better than anyone, and you integrate this information into your growth strategies.
• Master storyteller : You can craft a compelling narrative across different channels - you know how to match the message to the medium.
• A driver personality : You’re biased toward action, a great collaborator and master disambiguate / simplifier. You never stop pushing towards clarity and delivery.
• Scary-good at articulating the essence of products and the value they create. You can develop a strong messaging hierarchy and effective content strategy.

You can also play copywriter.

Grittiness : You never hesitate to roll up your sleeves and tackle something hands-on, you persevere when others fall away.

Preferred skills

• Product Marketing or Marketing experience in the eCommerce, Retail, or Marketplace sectors
• Content marketing and / or lifecycle communications experience is a plus
• MBA is a plus

What is it like at Albertsons?

Our 290,000 associates have a passion for great service and building lasting relationships with our customers. Through a companywide focus on innovation, we are continually enhancing our digital and product offerings, making it easy for customers to get what they need, wherever they are.

Albertsons is an Equal Opportunity Employer

This Company is an Equal Opportunity Employer, and does not discriminate on the basis of race, gender, ethnicity, religion, national origin, age, disability, veteran status, gender identity / expression, sexual orientation, or on any other basis prohibited by law.

Consistent with applicable state and local law, the Company will consider for employment qualified applicants with arrest and conviction records.

We endeavor to make this site accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us at 1-888-255-2269(option #4)