Sr. Marketing Manager, Programs and Campaigns

Who you are

• You love designing CAMPAIGNS & EVENTS that inspire. You love bringing people together to learn and inspire the art of what is possible.
• You are a master of multiple details. You juggle hundreds of concurrent details with ease and keep stakeholders updated consistently along the way.
• You are a motivated self-starter. You understand what it takes to build trust and follow-up in a credible and timely manner.
• You are agile and embrace change. You see opportunity in uncertainty and thrive when thinking on your feet.
• You are a team player. You are always looking out for others and believe that everyone should be aligned with the vision of the company.
• You are results-driven. You are always striving to reach and exceed goals in order to continuously push the team to success.
• You are looking to become a part of a world-class team. You want to make an impact and become part of a team where you can grow within the company by being rewarded and recognized based on your performance.

What You'll Do

• Lead the flawless strategy and execution of Highspot’s marquee user campaigns and events large and small that will improve customer engagement, retention, expansion and overall health of our customer accounts.
• Drive significant business impact through these user campaigns and events including a renewal influence target, a cross-sell target, a customer adoption and active usage target.
• Partner with key executive leaders and stakeholders across the organization to align event objectives and results to critical business strategy.
• Strong ability to connect quantitative and qualitative insights and analysis from events and campaigns to continuously strive to optimize and improve these investments.
• Drive promotional activities across a broad range of marketing channels, including advertising, social media, email, direct mail, webinars, and more.
• Collaborate across the marketing, field, operations and enablement teams to ensure alignment on customer marketing programs and campaigns.

Your Background

• At least 6-8 years of prior marketing, demand gen, field marketing, or event based experience.
• Team player with a strong desire to learn and an ambitious professional drive.
• Detail-oriented with strong attention to flawless execution of marketing campaigns.
• Ability to manage multiple projects in a fast-paced environment and make firm deadlines.
• Creative problem-solver with a desire to assist in end-to-end execution of events.
• Strong project management skills with the ability to collaborate with multiple stakeholders.
• Excellent verbal and written communication and presentation skills.
• Strong experience with marketing computer software and online applications. Required experience with Salesforce, Marketo, LinkedIn Advertising, and account-based advertising platforms.
• Passion for the marketing industry and its best practices.
• Requires 2-days / week in-office at the Highspot Seattle Headquarters.

Base salary range : $118,000 - $204,000. Employees are eligible to receive stock options and may also receive other forms of compensation.

The above represents total expected compensation for this role. Actual compensation will depend on various job-related factors, including, but not limited to, location, experience, and job qualifications.

Highspot also offers the following employee benefits for this position : -Comprehensive medical, dental, vision, disability, and life benefits-Health Savings Account (HSA) with employer contribution-401(k) Matching with immediate vesting on employer match-Flexible PTO-8 paid holidays and 5 paid days for Annual Holiday Week-Quarterly Recharge Fridays (paid days off for mental health recharge)-18 weeks paid parental leave-Access to Coaches and Therapists through Modern Health-2 volunteer days per year-Commuting benefits #LI-KT1