Our client is seeking a seasoned professional for the role of Vice President, Digital Tag Management . This role is pivotal in providing support to both Owned and Paid Media through the execution, implementation, and consultation on tagging of pages tied to digital marketing campaigns.
As a part of our client's team, you will work in a highly collaborative environment, liaising with various internal and external stakeholders across different lines of business and technical delivery teams.
This role requires a comprehensive understanding of both on-site action tagging and the paid media reporting and measurement landscape, with a focus on innovation and data privacy adherence.
- Hybrid in Chicago 3 days / week onsite
- 3+ month contract
Key Responsibilities :
- Partner with paid media stakeholders to provide consultation and thought leadership across search, social, mobile, display, and video, focusing on innovation and escalation
- Maintain clear governance standards for key tagging and media / ad operations procedures
- Place digital media tags within Tag Management Service for on-site tagging needed for campaign performance, monitoring, targeting, and other support across multiple platforms
- Provide quality control checks and documentation on setups completed by the team to ensure best-in-class executions and launches
- Collaborate with business partners & technology to transform data into analytically accessible and valuable data sets
- Understand and apply relevant controls for tag deployment, data collection, and protection of data and user privacy
- Provide critical scale to changes within tag management procedures and technology, inclusive of providing SME inputs for the evolution of the technology tied to digital tag management
Preferred Experience :
- Minimum 5+ years digital tag management experience or similar
- Minimum 8+ years digital marketing / advertising experience
- Minimum 8+ years of experience in digital ad operations, media and site tagging, marketing analytics, digital campaign performance measurement with web analytic tools
- Hands-on experience in Google Analytics, Adobe, JIRA, Webtrends, CoreMetrics, Ad Servers, Demand Side Platforms, and Tag Management Platforms.
Join our client's team and contribute to the innovative digital landscape while adhering to data privacy standards.
Perks & Benefits :
Medical, Dental, and Vision Insurance
Life Insurance
401k Program
Commuter Benefit
eLearning
Education Reimbursement
Ongoing Training & Development
To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.
To learn more about this opportunity, apply now. Our recruitment team will be in touch, guide you through the interview process, and advocate on your behalf.
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