About us
Apply (by clicking the relevant button) after checking through all the related job information below.Insightful is a market-leading platform for workforce analytics.
We process really big data, synthesize it into actionable insights, and ultimately provide an easy-to-use product that empowers enterprise customers to improve employee productivity, business processes, and overall staff well-being.
Job Description :
As a Senior Product Marketing Manager at Insightful, you will drive our growth and ability to deliver on our mission through product messaging and positioning.
You will apply deep knowledge of our market and customers to shape our marketing and product strategy.
You will be crucial in explaining the complexities of our product, which is deeply integrated into HR and operational practices, to potential and current customers.
You will also help enhance product messaging and positioning through content and sales enablement and coordinate all aspects of product launch communications.
Last but not least, in this position you will get a chance to be mentored by some of the world’s leaders in the marketing and product marketing space.
Responsibilities :
Develop a deep expertise of our customers' needs, challenges, and behaviorsLeverage deep knowledge of our customer's needs to refine product positioning, packaging, and pricing strategiesFollow and analyze market trends to position Insightful product, competitor activities, and potential for new products and servicesPartner closely with Demand and Sales to align our GTM strategy with our growth objectives, using knowledge of our buyer's journey to inform our channels and tacticsCreate and test strategic hypotheses and adapt strategies based on resultsCollaborate with the creative team to develop content, collateral materials, and designsLead and mentor a team to implement marketing strategies effectively
You are a great fit for this role if you have :
5+ years of experience across product marketing, sales and / or strategy consultingUnderstanding of the needs and desires of customers and translating those learnings into product and go-to-market strategiesA track record of becoming a subject matter expert on a market and customerExtensive experience collaborating directly with creative teams, motivating them, and providing directionExcellent written and verbal communication with the ability to combine complex content into a clear and cohesive storyComfort with ambiguity and ability to operate successfully in a dynamic environment.
Bonus points :
Working in the technology sector with exposure to HR and operationsExperience in a horizontal solution environment with deep integration into business practicesFamiliarity with the challenges of remote and hybrid workspaces and how they influence product development and marketing
J-18808-Ljbffr
Senior Strategic Customer Marketing Manager
A company is looking for a Senior Strategic Customer Marketing Manager to lead multi-channel customer marketing campaigns. ...
Senior Growth Marketing Manager
We are looking for an outcome-oriented Senior Growth Marketing Manager to scale our affiliate marketing program and lead the charge to test and optimize new campaigns and lead generation channels to drive qualified sales pipeline. You'll also work closely with product marketing to build campaign mes...
Senior Manager Content Marketing
A company is looking for a Senior Manager, Content Marketing to lead their content strategy and execution. ...
Senior Marketing Manager
The Senior Marketing Manager will lead the marketing strategies and deliver best-in class marketing campaigns for the Brooklyn Storehouse. Working collaboratively with senior stakeholders across TCE and Broadwick teams, the Senior Marketing Manager will lead the marketing team in building and delive...
Technology Strategy Senior Manager, Products
As a senior manager, you're a natural at building and bringing out the best in teams. Earn the trust of senior leaders at client organizations and partner with them to create strategic solutions at the intersection of business, technology, and operations. You have a strong understanding of a specifi...
Senior Product Manager
Drive the end-to-end product development process, from ideation and prioritization to launch, ensuring successful delivery of key product features. Lead the product launch process, working closely with marketing, operations, and sales to drive go-to-market strategies and ensure successful adoption. ...
Senior Product Marketing Manager (PMM), Supply PMM
We are seeking a Senior Product Marketing Manager (PMM) to support the APS portfolio of advertising technology services, helping third-party publishers around the world grow their media businesses through better quality advertising experiences and more relevant ads for viewers. As an owner, you will...
Senior Product Marketing Manager
As a Senior Product Marketing Manager at Insightful, you will drive our growth and ability to deliver on our mission through product messaging and positioning. Last but not least, in this position you will get a chance to be mentored by some of the world's leaders in the marketing and product market...
Senior Event Content Marketing Manager , Worldwide Pubic Sector Marketing
The Senior Event Content Marketing Manager sits within the Worldwide Public Sector (WWPS) team that is part of the Amazon Web Services (AWS) marketing organization. Serve as the event content strategist driving the creation and delivery of compelling content in alignment with business goals, brand a...
Senior Manager, Talent & Influence Marketing
Reporting to the Global Head of Talent & Influence Marketing, the US Senior Manager of Talent & Influence Marketing will support in creating the outline, definition, and execution of the long-term Moncler Talent & Influence Marketing Brand strategy, aiming to go beyond fashion and beyond...