Associate Director, Strategy

PHM is the leading health media agency in the US. We are designed for and dedicated to delivering solutions that connect people with meaningful health and wellness solutions every day.

Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.

In order to make an application, simply read through the following job description and make sure to attach relevant documents.

While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.

Job Description

The Associate Director, Media Planning & Strategy defines daily functional management of client needs and leads the day-to-day work of the Strategy team who possesses a deep expertise in HCP.

You will report to either the Director, Strategy or VP, Strategy.

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

Your Impact :

• You will possess a deep understanding of the HCP (Health Care Professional) audience.
• You will further develop your expertise in different media research tools.
• You will provide support to the Director, Strategy and VP, Strategy.
• You will manage a team of direct and indirect reports.
• You will oversee onboarding and performance management.
• You will provide training processes and tools.
• You will manage and delegate team workload.
• You will be responsible for the outcomes and deliverables of the team.
• You will coach the team to achieve client and agency requests.
• You will manage one to multiple client accounts and specialize in HCP planning and strategy, conducting the following activities :
• You will provide the initial perspectives on media strategies.
• You will provide input to clients to help shape their marketing priorities.
• You will develop a daily relationship with appropriate clients on assigned brands.
• You will oversee overall media strategy, approach, and plan on each account.
• You will manage the media channel mix and initial budget allocation & rationale.
• You will represent the interests of other capability teams in client and agency partner meetings.
• You will collaborate with internal leaders to ensure strategic agreement of deliverables with client needs.
• You will push for continuous improvement of self, team, and client deliverables.
• You may be asked to contribute to new business and organic growth efforts.

Qualifications

• 6+ years media planning experience.
• 1+ years HCP media planning and media strategy experience.
• 2+ years management experience.
• 1+ year of cross-channel media planning experience.
• Familiarity with standard media research and planning tools (e.g. Clear Decisions).
• 1+ years previous pharma media experience, across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer).

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger.

It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.

We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.

Compensation Range : $73,500 - $115,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting.

Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10 / 21 / 2024.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

J-18808-Ljbffr