Product Marketing Specialist

Are you an innovative marketer with a passion for transforming healthcare through technology? Do you thrive on shaping the future of connected medical devices and driving global strategy? If so, we have an exciting opportunity for you!

LaSalle Network has partnered with a leading global medical technology company dedicated to improving patient outcomes through groundbreaking products and therapies. They are looking for a highly motivated and experienced global Product Marketing Specialist to join their team. In this pivotal role, you'll be responsible for developing and executing comprehensive global marketing strategies for their cutting-edge product portfolio.

In this pivotal, individual contributor role, you will be instrumental in the strategic development, management, and growth of our client's device connectivity portfolio. You'll bridge the gap between creativity and strategy, designing and implementing marketing programs and pricing strategies that bring life-sustaining and life-saving products to market.

Product Marketing Specialist Responsibilities :

• Lead the development and execution of global product launch plans, ensuring successful market entry and adoption.
• Craft compelling value propositions and messaging that resonate with diverse global audiences.
• Conduct in-depth market analysis, competitive landscaping, and customer segmentation to identify growth opportunities.
• Collaborate cross-functionally with R&D, sales, regulatory, and regional marketing teams to ensure alignment and maximize commercial success.
• Develop and manage global marketing budgets, ensuring efficient resource allocation.
• Track and analyze product performance, identifying trends and recommending strategic adjustments.
• Serve as a product expert, educating internal teams and external stakeholders on product features, benefits, and clinical applications.

Product Marketing Specialist Requirements :

Please note this will be a contract opportunity and a hybrid (3 days onsite) work schedule.

This is an incredible opportunity to make a tangible impact on global healthcare. You'll work with a talented and dedicated team, contribute to life-changing innovations, and have ample opportunities for professional growth and development within a world-renowned organization.

Cas Ngiramowai

Senior Recruiter, Marketing & Sales

LaSalle Network