Marketing Manager

Job Description : The Role

The Role

As a member of the Brokerage & Digital Assets Marketing Team, you will support shaping and executing our marketing strategies.

The Marketing Manager is responsible for conducting in-depth competitive research, identifying market opportunities, mapping customer journeys, and helping plan go-to-market strategies.

Your role involves evaluating market trends, understanding customer needs, identifying barriers to entry, and analyzing competitive landscapes.

You will document and communicate go-to-market plans, help facilitate their implementation, and ensure cohesive execution through stakeholder coordination.

By developing a learning agenda with specific metrics and milestones, you will measure success and drive continuous improvement based on performance data.

The Expertise and Skills You Bring

• BS / BA, or equivalent experience
• Experience in financial services, strategic marketing, UX, research, or product management preferred
• Strong analytical and research capabilities with a proven track record of conducting detailed market, opportunity, and competitive analyses
• Demonstrated program management skills with a history of leading successful cross-channel marketing initiatives
• Ability to thrive in a fast-paced, dynamic environment
• Superior communication and interpersonal skills, with the ability to work cross-functionally and manage relationships with key stakeholders
• Comprehensive knowledge and experience in understanding technical and product requirements alongside marketing strategy and capabilities

The Team

The Brokerage and Digital Assets Marketing Team is tasked with driving the marketing and go-to-market efforts that support Fidelity s retail brokerage and retail digital assets lines of business.

You will collaborate with your cross-functional marketing team and interface closely with business stakeholders to define and implement actionable strategies that drive business growth.

Certifications : Company Overview

Company Overview

Fidelity Investments is a privately held company with a mission to strengthen the financial well-being of our clients. We help people invest and plan for their future.

We assist companies and non-profit organizations in delivering benefits to their employees. And we provide institutions and independent advisors with investment and technology solutions to help invest their own clients money.

Join Us

At Fidelity, you ll find endless opportunities to build a meaningful career that positively impacts peoples lives, including yours.

You can take advantage of flexible benefits that support you through every stage of your career, empowering you to thrive at work and at home. Honored with a

Glassdoor Employees Choice Award

we have been recognized by our employees as a top 10 Best Place to Work in 2024. And you don t need a finance background to succeed at Fidelity u2014we offer a range of opportunities for learning so you can build the career you ve always imagined.

Fidelity's working model

blends the best of working offsite with maximizing time together in person to meet associate and business needs. Currently, most hybrid roles require associates to work onsite all business days of one assigned week per four-week period (beginning in September 2024, the requirement will be two full assigned weeks).

At Fidelity, we value honesty, integrity, and the safety of our associates and customers within a heavily regulated industry .

Certain roles may require candidates to go through a preliminary credit check during the screening process. Candidates who are presented with a Fidelity offer will need to go through a background investigation,

detailed in this document

and may be asked to provide additional documentation as requested. This investigation includes but is not limited to a criminal, civil litigations and regulatory review, employment, education, and credit review (role dependent).

These investigations will account for 7 years or more of history, depending on the role. Where permitted by federal or state law, Fidelity will also conduct a pre-employment drug screen, which will review for the following substances : Amphetamines, THC (marijuana), cocaine, opiates, phencyclidine.

We invite you to Find Your Fidelity at

fidelitycareers.com

Fidelity Investments is an equal opportunity employer. We believe that the most effective way to attract, develop and retain a diverse workforce is to build an enduring culture of inclusion and belonging.

Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process.

To initiate a request for an accommodation, contact the HR Accommodation Team by sending an email to

[email protected]