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Marketing Analytics / Digital Media Measurement Lead (New York)

Marketing Analytics / Digital Media Measurement Lead (New York)

US Tech SolutionsNew York, NY, US
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Duration : 8+ months contract (Hybrid) Job Description : Were Looking for a strategic problem-solver with deep media measurement expertisesomeone equally comfortable writing SQL queries, architecting data measurement frameworks, and presenting to C-level executives. We are seeking a Media Measurements / to design and implement modern media measurement solutions that drive stronger business outcomes and enable AI-driven innovation. This role combines strategic client leadership with deep technical expertise in data infrastructure and digital media measurement. You will be the trusted advisor to agencies and enterprise clients, leading the adoption of clients measurement capabilities (GA4, gTag, Ads Data Manager, sGTM, PAIR, etc.) and ensuring they are fully operationalized to deliver measurable impact. Responsibilities : Lead the design and delivery of measurement solutions, owning the durable measurement narrative with clients and agencies. Partner with internal teams, external partners, and stakeholders to execute technical projects and accelerate infrastructure deployment. Drive adoption and operationalization of advanced measurement solutions (e.g., Enhanced Conversions, GA4, Ads Data Manager, sGTM, PAIR). Translate complex technical and data-driven insights into clear business value propositions for executives and client leadership. Develop and review Joint Business Plans (JBPs), identifying opportunities to optimize strategies and outcomes. Build and maintain dashboards to analyze business performance, consumer behavior, and industry trends. Provide analytical consulting across sales, marketing, and product development to inform business decisions and Go-to-Market strategies. Influence executive stakeholders by articulating the value of modern measurement strategies and data transformation initiatives (e.g., predictive bidding, lead scoring). Deliver research, insights, and data-driven narratives that support client business strategies and consumer engagement. Experience : 8+ years of experience in media analytics, digital media, advertising sales, or management consulting. Hands-on expertise with SQL, GA4, gTag, Ads Data Manager, sGTM, and PAIR. Strong knowledge of data infrastructure ecosystems for media measurement and marketing. Proven experience working with agencies or enterprise clients to design and implement scalable solutions. Track record of influencing senior stakeholders and driving adoption of complex solutions. Skills : Strong analytical and data-driven storytelling skills. Proficiency in data analysis, reporting, and dashboard creation. Business acumen with experience in opportunity and pipeline management. Excellent stakeholder management and client engagement skills. Strong persuasion, presentation, and executive influence abilities. Preferred Skills : Strong strategic and consultative skills with ability to link technical solutions to business outcomes. Comfortable working cross-functionally with sales, engineering, and agency partners. Proactive, collaborative, and able to lead without direct authority. Education : Bachelors degree in Business, Marketing, Data Analytics, Economics, Statistics, or a related field. About US Tech Solutions : US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com. US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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Marketing Media Lead • New York, NY, US

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