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Director of Marketing Operations and Communications

VirtualVocations
Denver, Colorado, United States
Full-time

A company is looking for a Director of Marketing Operations and Communications.Key Responsibilities : Lead brand messaging and strategy development to ensure alignment with organizational goals and market positioningCreate a strategy and structured approach for outreach through digital, print, and in-person channels for prospective members to increase new enrollments into the programOwn existing marketing assets, organize campaigns, and develop content plans to support various types of activities for lead generation, site engagement, nurture, etc.

from ideation to executionRequired Qualifications : Minimum 5-7 years previous marketing experience, preferably in healthcare and / or D2C marketing environmentProven experience in identifying target audiences and leading marketing campaigns across channelsAn understanding of and ability to outreach to vulnerable and diverse populationsExperience with marketing automation tools and familiarity with various content platformsExperience working with brand agencies or rebranding internally

18 days ago
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