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Performance Marketing Manager

Performance Marketing Manager

VirtualVocationsFresno, California, United States
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A company is looking for a Performance Marketing Manager - PPC.

Key Responsibilities

Execute and optimize performance marketing campaigns across Google Ads, Bing, and Apple Search Ads

Manage end-to-end campaign operations, ensuring delivery of KPIs such as CPA, CTR, and conversion rate

Analyze campaign performance data to extract insights and recommend actionable improvements

Required Qualifications

3+ years of hands-on experience in performance marketing, focusing on Google Ads

Proven experience managing acquisition campaigns across multiple countries or regions

Strong analytical mindset with the ability to interpret data and make data-driven decisions

Proficiency with tools such as Google Ads, Google Analytics (GA4), and BI tools

Solid understanding of performance metrics and user acquisition funnels across web and app environments

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Performance Marketing Manager • Fresno, California, United States

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