Search jobs > New York, NY > Associate director media

Associate Director, Media Optimization

Mediabistro
New York, New York, us
Full-time

ABOUT NEXUS MEDIA SOLUTIONS

Apply below after reading through all the details and supporting information regarding this job opportunity.Nexus Media Solutions (NMS) transforms digital media into business outcomes.

We maximize the ROI of our clients’ digital media investments by combining innovative AI technology, advanced cross-channel solutions, and dedicated programmatic expertise to develop and optimize to success metrics that connect directly to their business goals.

Founded in 2011, NMS is GroupM’s outcome media specialist, serving more than 3,000 brands in 48 markets around the world.

ABOUT THE ROLE The Associate Director of Media Optimization oversees the health and success of their respective accounts.

Within this role you’ll be responsible for your clients’ programmatic media strategy and oversee its implementation and day-to-day execution.

The role's main responsibilities include managing the media optimizations team and engaging with respective Account Service and digital agency counterparts, clients, and external partners.

The Associate Director is also expected to be the team’s strongest programmatic and technical specialist and should be a source of expertise and point of escalation for all aspects of the execution of a programmatic campaign including implementation, optimization, creative setup, tracking, and inventory and audience strategy.

Associate Directors of Media Optimization are typically responsible for overseeing the day-to-day workload, training and career development of between 4 and 8 reports.

YOUR IMPACT :

Develop best practices, QA, and frameworks that improve the quality and efficiency of Media Optimization work within accounts or broader programmatic teams.

Oversee the team to deliver high-quality campaign work within agreed service level agreements (SLA’s).Oversee the management of campaigns to ensure they consistently meet or exceed client KPIs and lend support to day-to-day Ops as needed.

Lead complex campaign tracking implementation strategies through Tag Management Systems and create bespoke tracking code for complex mapping when needed.

Oversight of forecasting of Nexus Advanced TV demand numbers, analyzing detail, communicating to key stakeholders, and escalating issues.

Oversight of discrepancy investigation and resolution.Develop POVs, Presentations, or other shareable collateral that improves the overall level of programmatic education across programmatic and digital teams.

Support team leadership in the continual assessment of ad tech platforms and tools; and help lead in testing of different products, including client recommendations, implementations and consulting.

Collaborate with Account Service teams to develop programmatic strategies on key accounts that ensure the clients' marketing objectives are met with appropriate programmatic tactics.

Leadership, performance management, and development of direct reports; ensuring direct reports manage their teams effectively to meet stakeholder needs and business goals.

Responsible for successful recruitment, onboarding, and training of new Ops team members.Own and improve the working relationships with members of the broader digital account teams including account service, investment, and analytics.

Develop relationships with platform, inventory, and data providers to maximize their value specific to account needs.YOUR QUALIFICATIONS

3+ Years of relevant experience including managing programmatic campaigns at an agency, brand, DSP or Ad Network strongly preferred.

Expertise with planning and running programmatic campaigns on multiple DSPs (e.g. DV360, TTD, Amazon DSP, and Xandr) with exposure to SSPs and data management platforms and a deep understanding of programmatic advertising and related metrics.

Understand Tag Management System skills (Tealium, GTM, Adobe, etc).Advanced proficiency in Microsoft Excel, PowerPoint.Past management experience is required.

Proven ability to lead large projects from concept to fruition.Excellent verbal and written skills, presentation & organizational skills, and a detail-oriented mindset.

Exceptional analytical thinking and the ability to clearly communicate findings and solutions both verbally and in writing.

Ability to interact with senior management and clients, understand corporate strategy, and present actionable findings.JavaScript proficiency a plus.

Experience with databases, visualization tools or coding languages is a plus.Ability to work and learn independently.Highly organized, exceptional time-management skills.

A self-starter attitude not afraid to ask for help or volunteer with new ideas.Bachelor's degree or equivalent professional work experience.

Experience in SQL, HTML, Big Query, and Python would be a plus, but is not required.

J-18808-Ljbffr

1 day ago
Related jobs
Promoted
Horizon Media Inc
New York, New York

Collaborate with the Director and VP on strategic marketing approach, guiding translation of client goals to the Business Solutions team, activation teams, consumer insights teams and media partners. Guide the team in translating client goals into strategic media solutions that grow our client's bra...

Promoted
Omnicom Media Group US
New York, New York

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. As the Associate Director, you will play a crucial role as the day-to-day lead in developing plans, executing digital buys, optimizing pacing and performance, interacting with clients, collaborating with internal teams, and...

GroupM
New York, New York

The Associate Director of Media Optimization oversees the health and success of their respective accounts. Associate Directors of Media Optimization are typically responsible for overseeing the day-to-day workload, training and career development of between 4 and 8 reports. The Associate Director is...

Promoted
Omnicom Media Group US
New York, New York

The Associate Director will work with the Group Director in setting priorities, allocating responsibility, and measuring the performance of the Video Investment team. Building upon the Supervisor role with regard to the interpretation of strategy through a video lens, the Associate Director is also ...

Havas Media Group USA LLC
New York, New York

Experience working for a Media/Advertising agency is STRONGLY PREFERRED. Good understanding of traditional media is preferred. Strong knowledge of strategic marketing, media, social, website analysis, audience targeting tools and vendors, including both quantitative tracking and research methodologi...

Mediabistro
Brooklyn, New York

As one of two Associate Directors of Media Strategy, you will be responsible for developing and executing media strategy for multiple initiatives and campaigns across Vera. The Associate Director will also play a role in establishing best practices for media across Vera. As an Associate Director, yo...

Kepler Group
New York, US

We do this by acting as clients agency of record, as their in-house team, or some hybrid of the two & by harnessing data & technology across all paid digital media & data-driven CRM channels. ...

Mediabistro
New York, New York

CFR’s Global Communications and Media Relations team works to promote CFR and. This role is responsible for media relations efforts for. The position will work closely with the media relations coordinator for. The position reports to the vice president, Global Communications and Media Relations, wit...

CPS, Inc.
New York, New York

Associate Media Director- New York, NY (hybrid). Manage and nurture the development of Associate Media Planner(s), Sr. Knowledge of 360 cross-functional media inclusive of Digital media (including Search, Social, Video, Display), TV/OTT, OOH, and Audio experience. This role will require deep digital...

Mediabistro
New York, New York

The Associate Media Director, National Video Investment oversees the team's media buying/investment initiatives and will focus on servicing our client in the creation, execution, and monitoring of integrated media plans to secure the best investment options in a variety of channels to maximize reach...