Search jobs > San Jose, CA > Lifecycle marketing

Retention Lifecycle Marketing Manager

VirtualVocations
San Jose, California, United States
Full-time

A company is looking for a Retention & Lifecycle Marketing Manager to oversee customer retention and lifecycle strategy.Key ResponsibilitiesAnalyze retention curves and develop strategies to improve drop-off ratesCreate and refine automated lifecycle journeys and campaigns across various channelsMonitor campaign KPIs and report on program performance for optimizationRequired Qualifications5+ years of experience in a lifecycle marketing role in a direct-to-consumer or subscription businessProven experience building email campaigns end-to-end with a strong understanding of email and mobile marketing best practicesExperience conducting A / B tests and deriving insights for broader roadmapsExperience with CRM tools and technologies to support lifecycle marketing effortsFamiliarity with analyzing customer cohort data for segmentation and trends

11 hours ago
Related jobs
Promoted
Marketing Tip
Mountain View, California

Marketing Manager, Lifecycle & Retention who is data-driven, and. Act as a bridge between the technical, marketing and customer service teams to ensure the lifecycle marketing campaigns are practical and meet the needs of the business as it grows and changes. Partner with brand and content teams...

Promoted
VirtualVocations
San Jose, California

A company is looking for an Associate Lifecycle Marketing Manager to execute marketing campaigns and support the customer journey. ...

Promoted
FINESSE
CA, United States

Develop and implement a comprehensive lifecycle marketing strategy focused on driving user retention, engagement, and conversion across multiple communication channels. Collaborate closely with Product, Engineering, and Marketing teams to integrate lifecycle marketing into the broader product and cu...

Promoted
VirtualVocations
San Jose, California

A company is looking for a Lifecycle Marketing Senior Manager. ...

Promoted
Marketing Tip
Mountain View, California

As Khan Academy’s Teacher Lifecycle Marketing Manager, youll develop and execute strategies to attract new teachers and deepen relationships with our existing community. Build a lifecycle marketing plan that will drive teacher engagement and mitigate churn. Conceive and execute lifecycle email marke...

Promoted
Thesagegroup
Cupertino, California

Program Manager – Product & Lifecycle Marketing. Program Manager – Product & Lifecycle Marketing. The Sage Groups’ client is seeking a Program Manager to support their Product & Lifecycle Marketing (PLM) team. Support team planning processes, creating a connective tissue between company ...

Khan Academy
Mountain View, California
Remote

As Khan Academy’s Teacher Lifecycle Marketing Manager, you'll develop and execute strategies to attract new teachers and deepen relationships with our existing community. Build a lifecycle marketing plan that will drive teacher engagement and mitigate churn. Do you believe in the power of a great ed...

Adobe
San Jose, California

Adobe's Lifecycle Marketing team is passionate about delivering impactful and effective marketing programs to our customers. Our goal is to drive long-term growth for Adobe through innovative, impactful and scalable marketing programs. We are looking for a motivated and creative business operations ...

PointClickCare
Remote, CA
Remote

As the Marketing Systems Manager, you will be subject-matter expert of MarTech solutions and as well as the partnerships between the Marketing department and our Salesforce counterparts as we perfect our lead lifecycle handoff process to Sales. We are looking for an accomplished developer/administra...

Adobe
San Jose, California

We are looking for a creative and analytical Senior Lifecycle Marketing Manager to lead lifecycle and email channel strategy and implementation for Adobe Creative Cloud and Document Cloud. Adobe's Lifecycle Marketing team is passionate about delivering impactful and effective marketing programs to o...