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Lead, SMC Revenue Growth

Lead, SMC Revenue Growth

Snap Inc.Santa Monica, CA, US
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Lead, Revenue Growth

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The company's three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

We are looking for a Lead, Revenue Growth to join Snap Inc's global Small and Medium Customers (SMC) organization. This role will lead and launch high-growth full funnel initiatives for brand and direct-response advertisers, to serve Snap's global SMC audience and drive retentive growth in priority business and product segments globally. Quarter-backing SMC organization's overall strategy in each segment, this person will own product and revenue goals, and ensure that SMCs succeed by leveraging Snap to power their business' growth.

The ideal candidate brings experience owning revenue targets and leading go-to-market initiatives, with a deep understanding of driving product-led growth, preferably in the advertising industry. They have a proven track record in problem solving, scaling, and leading growth initiatives. They will develop, deploy and scale initiatives that address the needs of small and mid sized customers - via a test and iterate framework. The role will set and own strategic go-to-market roadmaps, with clear resourcing and support from a wide array of cross-functional groups (Marketing, Operations, Product, Engineering, Advertiser Support, and Data Analytics).

What you'll do :

  • Be the single-threaded owner for retentive revenue growth from key product and business segments globally
  • Evolve segment-specific vision, solutions and service-levels to drive relevant outcomes for SMCs
  • Iterate and scale solutions to drive adoption across Snap's portfolio of ad products
  • Influence strategy to drive business growth contributing from ideation to goal attainment
  • Own performance measurement criteria and KPIs to track against business growth goals
  • Present results and recommendations, influence decisions and priorities
  • Influence business plans, customer and market insights, and analyze effectiveness
  • Build relationship, strategy, and roadmapping with relevant product and engineering teams, supporting small and mid-market revenue and retention efforts.
  • Influence global, cross-functional teams including sales, marketing, operations, data science, and product to drive metrics and business outcomes
  • Drive communication and influence a broad range of stakeholders

Knowledge, Skills & Abilities :

  • Experience developing actionable recommendations and scalable playbooks for launching new products, especially into SMC or high-growth consumer areas
  • High comfort with and passion for data driven decision making
  • Proven track record in running projects that are multi-geography, and complex in nature
  • Experience simplifying complexity and effectively communicating with business and technical executives, as well as external stakeholders
  • Expertise in resolving hard trade-offs; often spanning multiple weeks.
  • Experience or familiarity in working with the media or digital advertising industry
  • Ability to influence change among partner teams, in service of building new approaches and shifting the daily behaviors of a team
  • Proficiency in presentation skills and comfort presenting to and communicating with senior leadership
  • Adept at influencing product teams in building solutions for specific segments of customers
  • Experience leading cross-functional teams to launch new products and drive results, in a rigorous KPI-driven setting
  • Proven track record in problem solving, analytical thinking, and driving strategies that are data-driven and people-informed
  • Minimum Qualifications :

  • BS / BA degree or equivalent years of experience
  • 8+ years experience in product, sales, corporate strategy, services, data analytics, marketing or product / growth areas
  • If you have a disability or special need that requires accommodation, please provide us some information.

    "Default Together" Policy at Snap : At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.

    At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability / vets.

    We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law.

    Compensation : In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

    Zone A (CA, WA, NYC) : The base salary range for this position is $173,000-$259,000 annually.

    Zone B : The base salary range for this position is $164,000-$246,000 annually.

    Zone C : The base salary range for this position is $147,000-$220,000 annually.

    This position is eligible for equity in the form of RSUs.

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