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Sr. Manager, Brand Marketing

Beautycounter
Santa Monica, California, United States
$125K-$150K a year
Full-time

At Beautycounter, we go beyond clean to get safer beauty into the hands of everyone. Launched in 2013 as a direct-to-consumer beauty brand and acquired by the Carlyle Group in April 2021, we develop and distribute roughly 100 beauty products across skin care, makeup, and personal care, serving both the United States and Canada.

In addition to our Never List™, which excludes over 2,800 questionable ingredients from our formulations, we’ve established a rigorous set of safety standards for both our products and our manufacturing partners.

And, through our advocacy efforts, we’ve helped introduce more health-protective legislation to the beauty industry.

Beautycounter is proud to be a Certified B Corporation that’s committed to more sustainable packaging, responsible sourcing, and a policy of total transparency.

Awards include Fast Company's Most Innovative, Allure's Best of Beauty, Glamour's Beauty Awards, Refinery29's Innovators List, WWD's 2019 Best-Performing Beauty Company, and CNBC's Disruptor 50.

The Sr. Manager, Brand Marketing is responsible for collaborating with all departments on the creation of cohesive campaigns.

This position will support strategy, planning, execution, and oversight of 360-degree marketing campaigns including new product launches, strategic brand campaigns, and promotions.

The role requires a marketer who has excellent organizational and follow-up skills, outstanding communication, and is a self-starter who takes initiative.

You’d be joining a small but mighty team which means you’ll have exposure to all our marketing initiatives and take on a variety of tasks that will have high visibility and impact.

You’ll support the Director, Brand Activation & Media in executing the brand vision, strategies, and communications to deliver short and long-term business goals.

In this role you will :

  • Create integrated marketing plans and frameworks that guide the execution of 360-degree marketing initiatives.
  • Initiate collaboration across cross-functional partners to ensure marketing campaigns are integrated and thoughtfully conceived and successfully brought to market.
  • Foster and grow the relationship with the paid media agency and collaborate closely with internal Performance Marketing team to ensure full funnel campaign support and optimization.
  • Support execution of creative marketing campaigns from start to finish, working closely with internal partners.
  • Develop presentations and materials that showcase marketing plans to senior leadership.
  • Maintain integrated marketing calendars.
  • Identify KPIs, track performance, report on metrics and learnings, and make data-informed optimization recommendations.
  • Support budget management and invoice processing
  • Keep a pulse on and share industry trends and best-practices.
  • Be a steward of the brand identity ensuring consistency and cohesion across all consumer touchpoints.
  • Manage one direct report : the Manager, Influencer & Brand Partnerships.

Qualifications :

  • Bachelor's degree in marketing or a related field.
  • 5-7 years of experience in brand and integrated marketing, Beauty experience preferred.
  • Experience leading agency partners or were previously at a media agency.
  • Digital and social native who understands the modern marketing landscape.
  • Strong communication and interpersonal skills.
  • Fantastic attention to detail and excellent organizational and project management skills.
  • Ability to work across multiple teams, projects, and priorities efficiently and effectively.
  • Proactive, self-starter who is flexible and can thrive in constantly evolving environment.
  • Strong critical thinking and problems solving skills.
  • Proficient in Microsoft Office applications.

Pay : The salary range listed below is for work locations in the United States, with individual pay determined by several factors including, but not limited to, job-related skills, experience, education, and training.

Salary ranges are determined in good faith by role, level, and location. As a remote-eligible job, salary ranges for specific locations will be provided upon request. #

Salary Range$125,000 $150,000 USD

Bonus : Additional compensation includes an annual discretionary bonus based on company and individual performance.

Benefits at Beautycounter :

  • Medical, dental, vision insurance effective the 1st of the month following hire date
  • Bc paid and supplemental life and AD&D insurance
  • Bc contribution to HSA plan (if enrolled in HSA compatible plan)
  • Healthcare and dependent care FSA
  • Health & Wellness support for all employees (at no cost!) through Employee Assistance Program
  • 401(k) plan with company match following 90 days of employment
  • Unlimited Vacation for Exempt Associates (or 15 days Paid Time Off for Non-Exempt Associates)
  • 14 Company Paid Holidays per year
  • 20 hours of Paid Volunteer Time off per year

At Beautycounter we are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

30+ days ago
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