Join to apply for the Multimedia Account Executive role at CUMULUS MEDIA
Company Overview
CUMULUS | Myrtle Beach, SC. The Grand Strand is home to 98.5 Kiss FM, 100.3 The Team, Sunny 103.1, and Nash 106.5. Each day the varied formats reach and entertain thousands of listeners of all ages throughout the Grand Strand.
Position Overview
Cumulus Media | Myrtle Beach has an immediate opening for a full time Multimedia Account Executive . Our ideal candidate will develop and implement effective digital and audio strategies for our clients. We offer a unique career opportunity : One where you are given a challenging mission, world-class tools to help you succeed, and the chance to realize your full potential as a Media Sales Professional. You will have the opportunity to use your passion for digital and audio marketing to develop personalized, innovative, full-scope advertising solutions to meet the marketing needs of new and existing clients through the integration of digital products and services to coincide with our robust radio asset offerings. We hire passionate, driven, resourceful, organized, customer-focused problem solvers who have great communication skills and the ability to cultivate client relationships. If this sounds like you, please submit your resume for consideration.
The Multimedia Account Executive ensures growth within the digital and radio sales department and retains clients for future campaigns. The Multimedia Account Executive keeps a full pipeline, manages sales activity, and communicates regularly with management.
Key Responsibilities
- Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals, or other means to build and maintain a full pipeline of sales prospects
- Able to identify client business needs by gaining a deep understanding of their goals, objectives, and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives
- Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and closing
- Creative spark - the ability to design, create and deliver customized advertising proposals / presentations and generate original ideas
- Gain referral business by providing support, information, and guidance, qualitative research and recommending new opportunities for profit and / or service improvements
- Deliver exceptional customer service
- Beyond our broadcast products, must have strong familiarity and become full versed in selling both Cumulus’ station digital assets (e.g., streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers
- Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts, and competitive analysis
- Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace
Qualifications
1-2 years Media Sales background and experience preferredBachelor’s degree in business, Marketing, or related field preferredProficient in Microsoft Office 365, CRM tools and business networking platformsMust be highly proficient with CRM, MS 365, Word, PowerPoint, Excel, and OutlookMust be highly proficient using online meeting tools; MS Teams and ZoomExcellent communication skillsExperience developing new business relationships in an outside sales roleExcellent presenter to clients of sales opportunities and post-sale successesStrong understanding of lead generation and ability to connect with viable prospectsComprehension of sales metrics to fill a sales funnel and robust pipeline of residual businessPositive attitude with the willingness to get beyond comfort zone to grow professionallyHigh energy and passion for the jobFlexible and creativeRecognized top sales performer with a track record of over-achieving sales goalsConsistently a Top Performer in closing New BusinessDigitally savvy with a clear understanding of digital advertising and how to sell itMarketing expertise a plusStay abreast of the competitive landscape and emerging technologiesAbility to perform independently in a fast-paced, hyper-competitive sales environmentExcellent interpersonal / communication skills; outgoing, sociable, and charismatic - you pride yourself on being able to strike up a conversation with anyoneWhat We Offer
Competitive PayFocused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutionsMedical, Dental & Vision Insurance coverage401K with company matchPaid Vacation, Sick & Holiday time offParental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus programFor immediate consideration, please visit https : / / jobs.cumulusmedia.com / jobs
For more information about Cumulus Media, visit our website at : https : / / www.cumulusmedia.com /
EEO Statement
CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).
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