Marketing Manager
Responsibilities
- through daily prospecting as well as participating in on-site and local networking events as needed
- Directly responsible for scheduling and execution of the marketing calendar and campaigns including monthly promotions, grassroots and perks partner marketing initiatives
- Precision in logging, tracking, and following up on channels to ensure scheduling is organized for
reference and taking place when scheduled
- Organize and execute monthly promotion guide and weekly company communication updates through email, text and social media
- Club support
- Deep understanding of the business and marketing contact for local General Managers and other key personnel; ensure effective communication of corporate strategies to maintain compliance to brand standards
- Marketing campaign analysis including email, text, display, and social
- Manage the ROR dashboard
- Oversee daily reporting of new leads and units generated
- Collaborate with President and General Managers on content calendar scheduling and management
- Posting diversified content to improve user engagement and drive actions across all major channels
- Work with local club teams to assist with organic engagement
- Work with President and General Managers on social media posting, ad campaigns, and community management
- Analysis of social media engagement to maximize lead generation
- Stay apprised of emerging social media technologies, trends, and industry news
- Coordinate grass roots marketing initiatives and hyper-local events and activities
- Work with Managers to execute monthly grass roots and local community initiatives
- Generate leads via member referrals, cold calls, lead generation, territory outreach, telephone inquiries, sales follow up
- Provide marketing materials to new or current accounts or for outreach
Qualifications
clients and can communicate with persuasiveness
- 3+ years of direct marketing experience
- Microsoft Office Suite
- Required Qualifications : Bachelor's Degree in Marketing
Benefits
- Free Membership
- Bonus based on performance
- Employee discounts
- Flexible schedule
- Opportunity for advancement
- Training & development
- Support both locations in driving new accounts and units through lead generation, perks partnerships, corporate
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