Develop integrated strategies to create effective global candidate experiences and compelling content (employer brand narrative, job descriptions).
Implement content frameworks, road maps, ownership models and measurement to increase brand exposure, attract high-quality candidates and drive traffic through the funnel.
Develop employer brand guidelines and assets aligned with evolving brand strategy and visual identity. Drive awareness and usage of employer brand guidelines and assets globally with talent acquisition, communications, and key partners by experimenting to identify the best tactics (newsletters, training, etc).
Develop audience specific content for marketing programs and support employee branding activities. Support employer brand analytics, surveys, and dashboards to measure success and uncover important recruiting and candidate insights.
Qualifications
- 3+ years of digital marketing and brand marketing experience.
- Strong experience in web experiences and SEO / SEM, social media management, content development and amplification Ability to use creative briefs and partner with agencies to develop compelling messaging, creative and long form content.
- Strong prioritization and project management skills.
- Naturally collaborative with the ability to work across different levels of seniority and business functions.
Must have Skills Content Creation :
The ability to create engaging audience-specific content for marketing programs and employee branding activities.
Digital Marketing : In-depth knowledge of digital marketing tactics, tools, and platforms with SEO knowledge is preferred.
Project Management :
Strong timeline management skills Nice to have Skills.
Brand Strategy :
Experience in establishing brand guidelines and creating assets for a brand that is in concordance with a developing brand strategy and visual identity.
Analytics & Data Insight : Expertise in analytics, surveys, and dashboards to measure success and uncover important recruiting and candidate insights.
Dexian is a leading provider of staffing, IT, and workforce solutions with over 12,000 employees and 70 locations worldwide.
As one of the largest IT staffing companies and the 2nd largest minority-owned staffing company in the U.S., Dexian was formed in 2023 through the merger of DISYS and Signature Consultants.
Combining the best elements of its core companies, Dexian's platform connects talent, technology, and organizations to produce game-changing results that help everyone achieve their ambitions and goals.
Dexian's brands include Dexian DISYS, Dexian Signature Consultants, Dexian Government Solutions, Dexian Talent Development and Dexian IT Solutions. Visit to learn more.
Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status