Senior Product Manager, Orthopedics

Senior Product Manager, Orthopedics

Direct Hire Full-Time Role

Salary Range : $124,800 - $145,000 per year

Location : Santa Clara, CA - Hybrid Role

Job Summary :

As a Senior Product Manager, you will primarily manage product lines from development through commercialization to drive business growth with new product introductions globally.

You will engage in upstream and downstream product management activities, collaborating closely with cross-functional product development teams to successfully bring products to market.

A successful Product Manager in this role will bring passion and energy to the product development and commercialization process.

Duties and Responsibilities :

Marketing Strategy Planning and Execution : Lead the development of spine marketing plans and ensure effective implementation of commercial plans in line with the overall franchise goals and marketing strategy.

Conduct rapid sharing of best practices across functions and regions.

• Commercial Strategy : Lead the development, pilot, and implementation of various commercial models, including novel distributor models, use of TRs to grow the business, service agreements, and product bundling to maximize the impact on our spine business.
• Business Planning : Track the brand market performance of spine solutions, analyze issues and action plan development within a defined annual operating plan, and assist in developing the franchise budget (including travel, promotion, advertising, etc.) and plans.
• Market Conditions, Customers, and Competitors Analysis : Analyze competitor activities, customer needs, technology and infrastructure, and therapy adoption relevant to own solutions to analyze the impact of market conditions, guide teams, report back to the domestic and global team, and highlight possible modifications to the franchise spine marketing plan.
• Marketing Communications : Support the development of key marketing communications around spine, work closely with agencies and media to develop the right messaging and its delivery, seek domestic and global approvals, tracking the effectiveness of the communication to drive differentiation for our spine solutions.
• Stakeholder Relationship Management : Establish relationships with KOLs in the field; create relationships with sales and marketing counterparts;
• Identify key champions internally and externally; develop support structure and relationship with sales representatives and sales management;

and lead customer events.

• Training : Develop global training objectives and deliverable plans with the training team. Ensure dissemination of the marketing collateral to sales teams and guide spine solution queries.
• Sales Communication : Own content schedule, content development, and execution. Track key metrics, sales force awareness, and understanding of communicated content.
• Collaboration : Ensure alignment with cross-functional counterparts on marketing strategy, tools, content, customer targeting, sales training, co-marketing of meetings and events activities, and technology development priorities.
• Support the Quality System

Requirements and Qualifications :

• Bachelor's Degree with 7+ years of experience or Master's Degree with 5+ years of experience
• 7+ years of product management, product marketing, or sales experience, ideally in the medical device industry (a plus if in spine or ortho)
• Hands-on experience in a fast-growing commercial environment; experience with both large (established) and small companies is a plus.
• Superior written and verbal communicator coupled with highly developed interpersonal skills; strong presentation skills are critical.
• Able to work in a high-performing team environment and demonstrate the ability to multi-task and accommodate changing priorities within compressed timelines.
• A self-starter with the ability to work independently and prioritize time and resources
• Previous experience working cross-functionally in a matrix environment
• Highly skilled with Microsoft Office Suite, particularly Word, PowerPoint, and Excel.

Desired Skills and Experience

Product management, marketing, medical device, orthopedics, spine, Microsoft Office

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