Senior Account Executive

Summary

A data-driven digital services partner to brands and agencies, known for its unique capabilities in building real-time, in-market audiences, coupled with flexible advice, hands-on support, and independently managed digital media execution is seeking a Senior Account Executive to manage new business sales activities for brands and agencies in New York, New Jersey, Boston, and neighboring areas with key responsibilities.

Responsibilities :

• Identify and acquire sales opportunities in line with the US ad sales strategy
• Match our behavioral intelligence products to qualified client needs and requirements
• Maximize revenue growth with key media agencies (a focus on independent agencies), and brands, ensuring specific and regular market coverage
• Prospect, evaluate, and identify important business opportunities
• Engage with decision makers at all operational levels
• Sales presentations to large groups with varying degrees of seniority
• Develop winning strategies & proposals, adjusting sales tactics depending on needs
• Prepare and execute high-impact meetings with prospects and clients
• Work closely with the NY-HQ team, Trading and Client Services to provide superior customer service, and grow repeat business;

work in collaboration with the rest of the company

Qualifications :

• Demonstrated competencies in securing new digital media sales, have an understanding of the digital advertising ecosystem
• Have high-level network of contacts within New York, New Jersey, and / or Boston, with regional media agencies and brands;

Media planner / buyer contacts at Agencies & Brands in New York, New Jersey, Boston and neighboring areas A plus is a focus on independent agencies & DR accounts

• Demonstrated a high level of expertise in identifying, progressing, and closing key client opportunities.
• Organized, self-sufficient, and comfortable operating on your own steam, experienced at pipeline management both in tools and process and confident in presentation tools and techniques.
• Broad understanding of technologies such as DMP’s, DSP’s, Data (in its various forms), trading desks, ad exchanges, and performance-based audience targeting
• Comprehensive understanding of data-driven advertising, programmatic ad targeting & campaign optimization across devices & ad formats
• Demonstrated capability to deliver revenue over and above targets
• Strong understanding of industry trends, technologies & pricing models
• Clear understanding of agency dynamics, campaign planning & buying cycles; knowledgeable of ad campaign, technology, metrics & analysis
• Confident in both, written and verbal communication proven presentation ability, with solution-oriented sales mindset
• Ability to execute both quick turnaround & consultative sales opportunities
• Self-discipline, time management, self-motivation & resilience
30+ days ago