Senior Director Product Marketing Corporate Segment

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone from emerging artists to global brands everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.

We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

We are looking for a strategic product marketing leader for Adobe’s Corporate B2B segment, comprised of the world largest enterprises immediately below the Fortune 500 global companies.

This leader will be responsible for the business and marketing strategy for this segment across all our DMe offerings. They will be accountable for driving business results in collaboration with multiple Go to Market cross-functional teams, as well as product groups.

This is a highly visible position as we are heavily investing into what is a newly defined customer segment with a lot of untapped opportunity, in between our more established enterprise and SMB businesses.

The ideal candidate will be passionate about the leading Adobe categories such as creativity, design and documents, exude ownership of the business and be able to deliver tangible results in a matrixed environment.

As we’re building this new business segment, this leader will need to demonstrate a very pragmatic startup mentality with a strong bias for short cycle execution, trial and error, and tactical decisiveness.

Whilst business strategy is a core part of the role, this leader needs to be prepared to partner very closely with our sales and marketing teams and play a key role in the daily execution.

What You’ll Do

• Own the overall go-to-market strategy for our corporate segmentTAM, market share, competitive assessment by categoryTarget audience definition and priorities, customer needsGrowth levers across offerings, GTM, geosPricing & PackagingMarketing strategyValue proposition and messaging
• Partner closely with other segment PMMs (enterprise and midmarket) as well as product group to build the relevant offerings to meet our customers demand and needs
• Develop deep knowledge and affinity with our customers, their personas and sub-segments
• Lead a growing team of product marketing leaders with a deep understanding of the corporate segment and our offerings across all product categories
• Partner closely with Sales and Marketing teams on a daily basis to drive the business, support sales with fast updates to enablement and Bill of Material, and brief marketing on campaigns

What You Need to Succeed

• Be an experienced senior-level PMM (startup experience appreciated), with relevant enterprise software experience
• Self-starter and proactive leader with 15+ years of building highly effective teams
• Highly pragmatic leader willing to drive both strategy and fast pace execution
• Thrive and proven success influencing peers across sales, marketing, product management and regional leaders in a high matrixed and global organization environment
• Strong executive presence and excellent communication skills
• Strategic problem solver who can identify and set short and long term strategic priorities
• A drive to constantly optimize and improve, combined with a relentless focus on customer experience
• Owner-operator working style, deep sense of ownership for business results

At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We hire hard working individuals, regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status.

We know that when our employees feel appreciated and included, they can be more creative, innovative, and successful. This is what it means to be Adobe For All.

Learn more about our vision here-

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

Please contact us to request accommodation.

Our compensation reflects the cost of labor across several geographic markets, and we pay differently based on those defined markets.

The pay range for this position is $161,500 $360,800 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience.

Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC base + commission), and short-term incentives are in the form of sales commission plans.

Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.