Associate Brand Manager - Imports

Duvel Moortgat USA LTDKansas City, MO, US

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Job Description

Duvel Moortgat is internationally recognized as a leader in the high-end beer segment and is the fourth largest craft brewery by volume in the United States. The Duvel Moortgat family includes Duvel USA , Boulevard Brewing Company, and Brewery Ommegang . Our beers and cocktails are built by our people, who are bound together by devotion to our products and customers. We offer a competitive salary, employee bonus, medical / dental, 401k, educational assistance, parental leave, and other wonderful employee perks and benefits!

SUMMARY

The full-time Duvel USA Imports Associate Brand Manager is responsible for managing, developing, and contributing to the brand strategies and product development lifecycle for Duvel USA Import Brands. This person will assist in developing marketing plans that deliver volume growth and profitability. A master storyteller with a strong understanding of the Belgian beer culture, the Associate Brand Manager also has the proven ability to bring products to market that drive consumer engagement and sales. The Associate Brand Manager for these brands embodies the high-end / Import beer culture and exemplifies the brand lifestyle, with a deep understanding of how to connect with diverse consumers, distributors, and key retailers across the U.S.

DUTIES & RESPONSIBILITIES

Serve as the brand champion for the Duvel USA Import Portfolio, ensuring authentic brand positioning at all touchpoints
Manage product lifecycle plans based on industry trends, consumer behaviors, and market whitespace to ensure long-term dynamic growth for brands
Assist in all communication with the Duvel Moortgat Global Marketing team to ensure Duvel USA is set up to win in the U.S.
Help plan, implement, and execute successful consumer and trade marketing programs, including strategic brand planning, market positioning, pricing, promotion, and advertising
Set brand planning calendars for Duvel USA Imports and coordinate cross-functional activities, planning processes, managing timelines, and ensure timely completion of all deliverables
Establish and maintain brand marketing budgets
Utilize consumer and industry insights to illuminate product innovation opportunities and create marketing programs that drive growth
Collaborate with the sales team for specific strategies with key partners
Work with our Global Marketing teams to drive product innovation and programming to the U.S.
Work with the Duvel USA internal agency design team on all Import Brand creative needs
Work with Duvel USAs internal agency media team and agencies to develop and manage advertising campaigns and media plans to drive sales lift, consideration, and awareness
Lead tracking and analysis of brand campaign performance, identifying risks & opportunities, and reporting back to the company findings and plans
Work cross-functionally with other departments within the marketing and sales team, including trade marketing / POS, supply chain, sales leaders, logistics, and the chain team, to drive portfolio priorities to successful activation
Create successful point-of-sales marketing efforts for trade activation
Oversee strategic partnerships that drive new opportunities for Duvel USA Imports
Ability to help lead, create, and present the Annual Business Plans to both internal and external stakeholders
Embrace the Duvel Moortgat values : Passion, Quality, Sustainability, & Integrity

KNOWLEDGE, EXPERIENCE AND ABILITIES REQUIRED

Bachelor's degree or equivalent experience required

2 to 4 years of relevant marketing, sales, or brand management experience

Strong alignment to company culture and values

Self-motivation and ability to work independently and with limited direction

Results-oriented and determined in the face of a challenge

Ability to collaborate and work well with management, peers, and across functions

Polished organizational skills with the ability to manage time and multiple projects

Ability to think strategically and translate ideas into practical execution

Strong communication and interpersonal skills; ability to speak in front of large groups

Self-starter and team-oriented player with an infectiously positive whatever it takes attitude

A willingness to travel for up to a week away from home and work outside of normal hours, and a good driving record

Proficient in Microsoft Office and Keynote (Outlook, Word, Excel, PowerPoint)

Outstanding communication, critical thinking, problem-solving, and project management skills exceptional attention to detail

Cross-functional team leadership and participation

A forward-thinker who actively seeks opportunities and proposes solutions

A thirst for knowledge and a desire to learn

Valid government drivers license and reliable access to a vehicle

OTHER DUTIES

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

PHYSICAL REQUIREMENTS

Continuous use of hands and fingers for typing, using a mouse, and operating office equipment

Frequent requirement to remain in a seated position for extended periods during the workday

Frequent communication with colleagues, management, and external parties via phone, video conferencing, and in-person meetings

Occasional need to stand or walk within the office environment

Occasional lifting and carrying (up to 10-15 lbs)

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Associate Brand Manager • Kansas City, MO, US