Role Description
Community Relationship Managers (CRMs) are an integral part of our broader Outreach team, which is responsible for engaging adults on Medicare in the community to help drive new patient growth.
Building relationships with community leaders to create opportunities for the Outreach team to engage adults on Medicare is a critical responsibility of the CRM.
High levels of flexibility, creativity, the ability to work well with a team, and problem-solving are required to be successful.
The CRM is also responsible for establishing and maintaining relationships with local community leaders by engaging in collaborative activities to mutually benefit the community and OSH.
Additionally, the CRM is responsible for marketing Oak Street Health to eligible adults by creating relationships with people important to our Medicare population.
Check out this for a sneak peek into the life of an Oak Street CRM!
Core Responsibilities
Community Outreach / Engagement
Researching and understanding the landscape of influencers and community partners in your respective market.
Prospecting and cold calling to local businesses in your assigned territory, such as Senior Buildings, Libraries, Churches, Senior Groups, etc.
Impacting patient acquisition and lead generation targets for each center in your assigned territory by leveraging community relationships to engage Medicare eligible adults
Working with local leaders in the community to identify opportunities to further expand & develop new channels of patient growth
Collaborating Regional Partnership Manager (RPM) to build & maintain relationships with Insurance Agents (IAs)
Account Management
Building and nurturing relationships with local leaders (field account managers) to create long-term alliances with mutually beneficial outcomes that positively impact the communities we serve.
Acting as the point of contact for both the Outreach Team & community partners that want to engage in cross-functional initiatives
Maintaining regular touchpoints and contact with key stakeholders. Examples of items to discuss in these conversations include
Reviewing weekly KPIs (new leads generated or new patients added)
Updates on current status of initiatives
Discuss new updates in the center (Medicare 101 Events, New Provider joining, etc)
Overseeing cross-collaboration initiatives with key stakeholders and reviewing success of initiatives by reviewing lead generation & new patient growth
Event Planning
Developing and managing a 6+ week forward-looking calendar of events across assigned territory with local leaders in the community
Coordinating all details of the events both internally and externally to ensure that events are engaging, well attended and drive lead generation.
Clearly communicate objectives, strategy and expectations for each event with Regional Director of Growth, Outreach Managers and Outreach Executives
Sales
Generating field account engagement by proactively working with local leaders on community outreach opportunities
Maintaining internal sales system knowledge and marketing programs by attending scheduled meetings to learn about new updates on services, workstreams, and initiatives
Planning lead generation and community engagement at least 2 weeks in advance to strategically develop & maintain lead pipeline
Other duties as assigned
What are we looking for?
We're looking for motivated people with
Previous experience in account or community engagement
Comfort with cold calling and prospecting in a business to business environment
Comfortable with daily accountability on key metrics, including account touchpoints, events scheduled, leads generated, and new patients added
Unique ability to adapt and overcome external relationship issues for positive outcomes
Ability to manage multiple projects & accounts simultaneously
Ability to work proactively to generate new growth opportunities for our Outreach Teams
Public speaking combined with strong written and verbal skills
Bachelor's degree or equivalent work experience required
Fluency in Spanish, Polish, Russian, or other languages spoken by people in the communities we serve (where necessary)
US work authorization
Someone who embodies being 'Oaky'
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