Assistant Director of Communications

About NYC Health + Hospitals

NYC Health + Hospitals / Metropolitan is the community hospital of choice for residents of East Harlem, northern Manhattan, and neighboring communities.

The hospital provides culturally-sensitive care in a welcoming and hospitable setting, emphasizing primary care medicine and utilizing the latest advances in medical science.

Metropolitan delivers high quality health services with compassion, dignity, and respect to all, without exception. Since its founding in 1875, the hospital has been affiliated with New York Medical College, representing the oldest partnership between a hospital and a private medical school in the United States.

Metropolitan is a part of the NYC Health + Hospitals, the largest municipal hospital and health care system in the country.

At NYC Health + Hospitals, our mission is to deliver high quality care health services, without exception. Every employee takes a person-centered approach that exemplifies the ICARE values (Integrity, Compassion, Accountability, Respect, and Excellence) through empathic communication and partnerships between all persons.

Work Shifts

9 : 00 A.M 5 : 00 P.M

Job Description

PURPOSE OF THE POSITION :

The Assistant Director of Public Affairs works with Leadership Team to achieve organizational goals and objectives by administering the communications, public relations, community and governmental relations initiatives as determined by the larger organizational strategic planning process.

Key strategies for this role to position the organization for continued growth will be connecting the public to the hospital through existing and newly created tools, as well as, strengthening brand recognition and demand of NYC Health+ Hospital / Metropolitan's services.

Essential Responsibilities :

Identify effective communications strategies to engage the media, community leaders, city government partners, and the public in support of Metropolitan Hospital.

Plan, develop, and implement strategy for internal and external communication to effectively position the facility in the market place with a goal of increasing the patient capture rate within the primary and secondary catchment areas

Serve as a liaison to elected officials, CBOs and community-based health coalitions. Represents the facility at meeting with elected officials, community meetings and events

Coordinate press and media requests; oversee story ideation, communication, and placement in broadcast, print, and digital media and coordinate with Central Office to ensure a message consistent with system strategy

Draft, edit, and distribute pitches, press releases, and other communications materials; Liaise with media on-site

Develop content for monthly employee and community newsletters

Work with freelance graphic designers to ensure graphic design projects are completed with high quality and on schedule

Work closely with the web team to manage the website content and ensure content is refreshed; oversee photography and video content as needed.

Perform other duties as needed

Minimum Qualifications

1. A Baccalaureate Degree from an accredited college in Business Administration, Management, Public Administration, Marketing or an approved related discipline; and,

2. Four years of responsible public relations experience involving the press and communications media, employee communications, community affairs, educational affairs, public information, corporate and business affairs, governmental and legislative affairs; or,

3. A satisfactory equivalent.

How To Apply

If you wish to apply for this position, please apply online by clicking the "Apply Now" button.

NYC Health and Hospitals offers a competitive benefits package that includes :

• Comprehensive Health Benefits for employees hired to work 20+ hrs. per week
• Retirement Savings and Pension Plans
• Loan Forgiveness Programs for eligible employees
• Paid Holidays and Vacation in accordance with employees' Collectively bargained contracts
• College tuition discounts and professional development opportunities
• Multiple employee discounts programs
30+ days ago