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Demand Generation Strategist

Demand Generation Strategist

VirtualVocationsGrand Rapids, Michigan, United States
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A company is looking for a Demand Generation Strategist.

Key Responsibilities

Design and implement growth strategies using HubSpot's Loop Marketing Framework to drive pipeline and customer value

Build trusted advisor relationships by linking marketing initiatives to business impact across the customer lifecycle

Apply expert knowledge of HubSpot's tools to optimize automation, reporting, and lifecycle programs

Required Qualifications

5+ years of experience in B2B growth marketing, particularly in demand generation, ABM, PLG, and lifecycle programs

Proven ability to design integrated strategies across acquisition, conversion, expansion, and advocacy

Deep expertise in HubSpot's Marketing, Sales, and Service Hubs

Strong analytical skills with proficiency in tools such as HubSpot, GA4, and Databox

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Demand Generation • Grand Rapids, Michigan, United States

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