About the team
The Seller Growth Operations team at TikTok helps build with day-to-day operations for Merchants and Sellers on the TikTok Shop platform.
We are responsible for driving full-funnel product education, acquisition, incubation, analytics, and strategy for all Merchants and Sellers.
This team is the voice of the market and collects, prioritizes, and shares meaningful insights to shape the future of TikTok's Seller Growth initiatives.
Responsibilities : - Accurately identify high potential merchants and drive accelerated incubation by product category with a focus on seller nurturing, growth, retention and graduation.
- Ownership of increasing the number of both sellers with sales and merchants in TikTok Shop, formulating the seller's life cycle incubation strategy and supporting them to succeed in the 0-1 period.
- Conduct deep dives to understand seller segments and the root causes of issues that affect sellers' business performance via data analysis, interviewing and the surveying of merchants to inform inputs into product development and process improvement.
- Ownership for channel management and seller communication via lark group, instant messaging and other approaches to conduct mass account management activities including forecasting, troubleshooting, seller education, incubation program etc.
- Accumulate and share learnings to drive best practice by product category with internal and external teams.
Minimum Qualifications : - Bachelor’s Degree or above.- 3+ years experience in mass account management or mass seller incubation.
- Proven experience in managing several hundred clients while maintaining a client-centric approach.- Strong knowledge of the US e-commerce landscape or consumer demands or digital evolution and mobile transformation or similar.
- Quick learner, proactive and resilient, ability to cope well under pressure. Preferred Qualifications - Experience with a specific e-commerce category (beauty, fashion, etc).