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Senior Lead, Offering Management Technical Marketing and Launch
Senior Lead, Offering Management Technical Marketing and LaunchKyndryl • Brimfield, MA, US
Senior Lead, Offering Management Technical Marketing and Launch

Senior Lead, Offering Management Technical Marketing and Launch

Kyndryl • Brimfield, MA, US
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Senior Business Development Manager And Content Strategist

At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities.

The Role

The Senior Business Development Manager and Content Strategist plays a critical role in shaping content frameworks and sales enablement materials that align with business goals, user needs, and market positioning. Leveraging a strong technical background and extensive IT experience, this role translates complex solutions into compelling narratives, executive presentations, and customer-focused value propositions. By driving thought leadership and analyst engagement, Kyndral's Content Strategist enhances credibility, strengthens competitive advantage, and supports business growth in technology-driven markets.

Through this role you will be responsible to :

  • Shape content strategy and frameworks that align with business goals, user needs, and market positioning.
  • Develop high-impact sales enablement materials such as playbooks, propositions, and industry-focused collateral.
  • Support complex solution offerings by translating technical capabilities into compelling, business-oriented narratives.
  • Create tailored executive presentations and client decks that drive engagement and differentiation.
  • Lead Thought leadership and analyst response initiatives to enhance credibility, influence, and competitive advantage.

The minimum yearly salary suitable for this full-time role as a Senior Lead, Offering Management Technical Marketing and Launch role is 79,240. Your actual salary will be discussed in a personal interview, taking into account your professional experience as well as qualifications and educational background.

Every position at Kyndryl offers a way forward to grow your career. We have opportunities that you won't find anywhere else, including hands-on experience, learning opportunities, and the chance to certify in all four major platforms. Whether you want to broaden your knowledge base or narrow your scope and specialize in a specific sector, you can find your opportunity here.

You're good at what you do and possess the required experience to prove it. However, equally as important you have a growth mindset; keen to drive your own personal and professional development. You are customer-focused someone who prioritizes customer success in their work. And finally, you're open and borderless naturally inclusive in how you work with others.

Required Skills And Experience

  • Have at least 10 years of IT experience - preferably presales, business analyst, project or program manager or similar
  • Technical background - Bachelor or Master Degree in Computer Science / Math / Physics / Engineering or similar
  • Proven experience in content strategy, sales enablement, or business development support within B2B or technology-driven industries.
  • Strong ability to translate complex solutions and technical concepts into clear, compelling, and customer-focused content.
  • Expertise in creating sales materials (playbooks, CVPs, presentations) that drive business growth and strengthen market positioning.
  • Excellent communication, storytelling, and presentation skills, with the ability to engage executive-level audiences and industry analysts.
  • Key skills include strong analytical abilities, communication skills, and the ability to translate technical features into clear benefits.
  • Preferred Skills And Experience

  • Cross-functional team management experience
  • Relationship management experience
  • Diversity is a whole lot more than what we look like or where we come from, it's how we think and who we are. We welcome people of all cultures, backgrounds, and experiences. But we're not doing it single-handily : Our Kyndryl Inclusion Networks are only one of many ways we create a workplace where all Kyndryls can find and provide support and advice. This dedication to welcoming everyone into our company means that Kyndryl gives you and everyone next to you the ability to bring your whole self to work, individually and collectively, and support the activation of our equitable culture. That's the Kyndryl Way.

    With state-of-the-art resources and Fortune 100 clients, every day is an opportunity to innovate, build new capabilities, new relationships, new processes, and new value. Kyndryl cares about your well-being and prides itself on offering benefits that give you choice, reflect the diversity of our employees and support you and your family through the moments that matter wherever you are in your life journey. Our employee learning programs give you access to the best learning in the industry to receive certifications, including Microsoft, Google, Amazon, Skillsoft, and many more. Through our company-wide volunteering and giving platform, you can donate, start fundraisers, volunteer, and search over 2 million non-profit organizations. At Kyndryl, we invest heavily in you, we want you to succeed so that together, we will all succeed.

    If you know someone that works at Kyndryl, when asked 'How Did You Hear About Us' during the application process, select 'Employee Referral' and enter your contact's Kyndryl email address.

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    Senior Technical Lead • Brimfield, MA, US

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