Position : General Manager (F / T)
Company Overview :
To help flush toxins, tone up, and torch calories, HOTWORX is the first fitness studio to implement cutting-edge infrared sauna technology into a truly 3-dimensional training method : Dimension #1 : HeatDimension #2 : Infrared EnergyDimension #3
Exercise
Our studio offers 24-hour access to unlimited sessions ranging from Hot Yoga, to Hot Cycle, Hot Buns and more.
Our exclusive workouts are led by a virtual instructor in a semi-private environment, suitable for all fitness levels to give members more workout in less time.
Job Details & Responsibilities :
We are currently looking to grow our team and interviewing for the next rockstar General Manager responsible to introduce this innovative fitness studio concept to New York City.
The General Manager position will lead the sales staff and overall membership experience for our clients, as well as :
Working as a team player to help grow the member base of the studio through sales, onboarding new members, and delivering a legendary customer service experience.
Performing various tasks to promote the HOTWORX brand and services in the community, including outreach to prospective members by social media, phone, text, email and engaging through local events.
Leading and motivating the membership sales team by achieving personal sales goals and providing coaching to the sales staff to exceed weekly and monthly KPIs.
Curating a culture within the facility that prioritizes helping members feel and look their very best.
Maintaining an immaculate fitness studio with a focus on cleanliness and operational excellence.
Recruiting / Onboarding :
Actively recruit & interview for staff and other necessary positions per franchisee criteria.
Schedule a minimum of 1 group interview per month and schedule consistent weekly interviews.
Adhere to strict hiring processes set forth by franchisee and company, HOTWORX Franchising (HF) best practices, including, but not limited to requiring resume submissions, providing pre-employment package to prospective employees, executing initial interviews, 2nd interviews, and final group interviews, as well as assigning projects to the prospective new employee as part of interview process.
Train all Trainer Sales Associates according to HOTWORX® training material and programs.
Ensure all employees are fulfilling required training and certifications as outlined in their job descriptions and as required by HOTWORX® FRANCHISING, LLC for their respective positions.
Track all new and existing employees training to ensure all are up to date with HOTWORX® UNIVERSITY online courses, webinars and other training applications.
Sales / Operations :
Ensure all daily operational checklists are prepared weekly / daily for monitoring including but not limited to :
Daily Open / Close Checklist, Daily Marketing Checklist, Daily Sauna Safety Protocol Checklist & Daily Cleaning Checklists.
Create and maintain a monthly staff schedule at least one week prior to the beginning of each month to include all training objectives, staff meetings, marketing and outside or inside promotion initiatives as well as equipment maintenance events.
Set, communicate and monitor individual sales goals for all employees on a monthly, weekly and daily basis using measurements tools provided by HF and HOTWORX® POS software.
GM should communicate results and action plans clearly and often to staff and franchisee as requested.
Hold all employees accountable for executing sales prospecting responsibilities and non-negotiable marketing.
Monitor efforts and document them in prospecting logs and other tracking forms.
Monitor the closing percentage and percent to goal of all employees and discuss action plans to continuously improve performance using Individual Development Plans at least once per month.
All staff should be aware daily of their closing percentages and where they stand with respect to personal and team monthly goals!
Provide creative ideas to keep the employees motivated and focused on meeting and exceeding goals.
All incentives and pay increases must be discussed with and approved by the franchisee before communicating with employees.
There should be creative quarterly incentives such as trips, nights out with staff (paid for by the studio), cash, etc., and these should be set up, clearly communicated and deployed prior to each quarter!
The Studio should always strive to be the top performing location in the entire company.
Develop agendas for all employee meetings and training.
Complete a Performance Evaluation on all employees after the first 30 and then 90 days of employment.
Perform quarterly then annual evaluations after 90 days of employment based on adherence to and execution of their job description and goals.
Communicate with and meet daily with the Franchisee & management team prior to weekly staff meetings to collaborate on agendas and discussion topics.
Submit payroll bi-monthly to Franchisee for approval and then to payroll company for the 10th and the 22nd payroll periods.
Production for the 16th-end of the month for the previous month is paid on the 10th and production for the 1st-15th of the current month is paid on the 22nd.
Once approved by franchisee, report payroll information to payroll processor.
Business Development :
Ensure that minimum requirements for prospecting are met monthly.
This includes at minimum, 30 names and numbers turned in and 5 guest passes returned to the studio with employee initials on back of guest pass from each employee.
Monitor, track and analyze daily, weekly and monthly lead flow from online / social media advertising and communicate regularly with franchisee and ad agency to ensure consistent results and optimal cost per lead figures.
Work with staff to ensure daily and weekly organic posts are set up to encourage and increase engagement on all social platforms, especially Facebook & Instagram.
Communicate with franchisees and ad agency on changes in social media lead quality or feedback to make changes to ads and campaigns as needed.
Formally meet with franchise owner and ad agency regularly to monitor and communicate clearly regarding return on ad budget / spend as well as cost per lead metrics.
Ensure Daily Duties Checklist is completed daily.
Submit required close of business reports to franchisee nightly including full analysis by GM of the daily production and a brief email to franchisee at the end of the staffed hours every day M-F.
This brief email should provide a brief summary of the day and why the studio accomplished the daily goals or why daily goals were not met and what the plan is for the next day.
For weekend production, GM must provide the analysis emailed report on Monday morning first thing.
Up and down the Organizational Chart, or Chain of Command , if you will, the studio must promote a culture of accountability.
As the GM, you must always remember to regularly INSPECT WHAT YOU EXPECT.
Always (not just some of the time) hold the team accountable to agreed upon goals!
Review Studio Prospecting / Client tracking logs daily to ensure proper exercise of prospecting duties.
This includes new member follow up, new guest tracking, etc.
Utilize all HOTWORX®® marketing tools simultaneously and consistently to maximize traffic.
Facilities Management :
Maintain the highest standards of cleanliness throughout the studio including lobby area, saunas, functional training area, restrooms and any other areas to ensure superior customer service and sanitation expectations are exceeded.
Enforce all daily, weekly and monthly maintenance requirements with responsible employees.
Schedule monthly studio equipment maintenance and cleaning sessions in order to maintain sanitation standards and ensure that the studio equipment is always fully operational.
Ensure timely equipment repairs by reporting all repair or part replacement requests through the proper vendor contacts immediately upon equipment failure;
confirm order with Franchisee.
Always place a professional sign on the equipment, printed, not handwritten that states, Sorry for the inconvenience, this equipment is under repair , and ensure that it is repaired asap!
A template is available on Studio Drive.
Ensure that all infrared heaters are in working order and are changed at the moment they fail to heat or when they reach the end of their hours of operating life span.
Maintain accurate product inventory according to minimum standards & rotate merchandise on display shelves every month to enhance the presentation of retail products.
Order new retail inventory EVERY Monday without fail to ensure that stock levels remain healthy.
With a brand-new studio, the General Manager will be responsible for creating and maintaining the overall success of the studio and our membership experience!
Basic Requirements :
High school Diploma or equivalent (College Degree Preferred)Supervising Experience : 1-2 years (Preferred)Customer Service : 2+ years (Preferred)Candidates should personally lead a healthy lifestyle and have a personal passion for fitness.
Our ideal candidates have previous management experience, fitness certification and or degree in a related field, strong interest in helping others achieve a healthier lifestyle while benefiting from rewarding performance-based commissions and bonuses.
Compensation :
We provide substantial paid training, certifications and support to ensure your success. Compensation includes base pay, commissions, bonuses, a free studio membership and product discounts.
We will also offer stock options as our franchise grows to enable our General Managers to participate in the overall success of our studio buildout.
Position is salary based as well as commission and bonuses, so you control what you earn.
Job Type : Full-time, Contract
Pay : $80,000-$90,000 / year plus commissions and incentives in the range of $20,000-$30,000 / year
Benefits : Studio MembershipEmployee product discountTravel to HOTWORX annual conventionPaid time off401(k) including employer profit sharing contribution
Work requirements : Monday to Friday (2x (4) hour shifts per day) with some weekend availability
Education : Associate or Bachelor's degree (Preferred)
Work Location :
One location, room for movement as we build-out HOTWORX in NYC
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