Senior Marketing Manager, Solutions and Operations

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners.

Our diverse, vibrant, and welcoming community is essential in driving our success.

Check below to see if you have what is needed for this opportunity, and if so, make an application asap.

Why Join Us?

To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.

We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey.

We’re building a more open world. Join us.

Senior Marketing Manager, Solutions and Operations

Introduction to team

Our Corporate Functions are made up of teams that support Expedia Group, including Employee Communications, Finance, Legal, People Team, Inclusion and Diversity, and Global Social Impact and Sustainability.

We are seeking an experienced marketing leader with over 10 years of expertise in CRM ecosystems and data-driven strategies to join the Operations and Solution team at Expedia Group.

This role will be pivotal in aligning cross-functional teams to execute high-impact solutions, from loyalty programs to brand transformations, while driving top-line growth and enhancing customer experiences.

You’ll create scalable playbooks, manage complex project timelines, and provide strategic insights to senior leadership in fast-paced, high-ambiguity environments.

In this role, you will :

• Go-to expert on all things Salesforce Data Cloud, guiding, analysing and creating strategies leveraging Data cloud for campaign support and optimization.
• A PAC lead in cross-business and segment needs (One Key, Credit Card, platform deprecation, brand transformations)
• Owning and / or participating in complex business cases around data
• Document project evolution and impact to timelines
• Support designing solutions and initiatives that are aligned with business strategy to improve the top and bottom line revenue.
• Identify business challenges and opportunities for improvement and solve for them using analysis to make strategic or tactical recommendations.
• Help build targeted insights to inform the design and development of new customer experiences (including launch of One Key, Credit Card, new product features, etc)
• Run autonomous data analysis on request when given requirements and provide basic findings, support by others if needed
• Execute tasks and / or provide data to support implementation of holistic solutions that forge linkages between structure, people, process and technology.
• E2E comprehensive insights into complex systems, expertly navigating each to deliver incisive analysis and innovative solutions for multi-system challenges.

Experience and qualifications :

• 8+ years’ experience working with CRM data
• Experience with structuring customer and business problems and solutions to address, determining tangible actions and driving forward the execution of initiatives to solve problems.
• General knowledge of CRM tools like SFMC or similar : audience selection and segmentation, template design, dynamic content, customer journeys, metrics and tracking.
• Basic understanding of data concepts like relational data, data types, variables, data transformation, ETL's, etc. The candidates must be able to conceptualize how data flows, where it comes from, transforming it to be useful in marketing comms.
• The ability to speak with both technical people like software engineers and non-technical people like marketing managers, and the ability to bridge the gap and 'translate' between the two groups.
• Proficiency with productivity software such as Excel, PowerPoint, Confluence, and Jira.
• Proficiency with SQL is a nice to have, or willing to learn
• Experience with data security (including PCI, PII data), as well as CCPA and GDPR privacy laws and regulations.
• Self-starter who enjoys taking on challenging problems and operationalizing solutions.
• Previous success building strong partnerships and relationships with clients / stakeholders in a wide range of roles and levels, across the institution.
• Strong commercial acumen and the ability to simplify and communicate complex concepts concisely and clearly.

The total cash range for this position in Seattle is $155,000.00 to $217,000.00. Employees in this role have the potential to increase their pay up to $248,000.

00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

The total cash range for this position in Austin is $155,000.00 to $217,000.00. Employees in this role have the potential to increase their pay up to $248,000.

00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience.

Pay ranges may be modified in the future.

Accommodation requests

If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.

We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability : IN, and others.

Expedia Group's family of brands includes : Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.

com, and Expedia Cruises. 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST : 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams.

Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact.

Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.

expediagroup.com / jobs.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.

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