Director, Communications and Marketing II

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Director, Communications and Marketing II

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Locations : Orlando, FL (Main Campus)

Time Type : Full time

Posted On : Posted Yesterday

Job Requisition ID : R109030

Institute for Simulation and Training :

The Institute for Simulation and Training (IST) is a more than 40-year-old, multi-million-dollar research institute at UCF focused on creating a boundless future where solving the world’s most challenging problems becomes a reality at the local, regional, national, and international levels.

Located at the hub of the national modeling and simulation ecosystem and serving as the interface for the University’s cross-cutting research initiatives, working as a force multiplier to increase effectiveness, efficiency, and complexity.

The Opportunity :

This person will lead the creation and implementation of the institute communications, marketing, and public relations strategy.

They will ensure the institute brand identity is consistent with the UCF brand to present a strategic, results-driven approach to communication with the university as well as external potential and actual international and national industry and government partners.

They will work closely with the Executive Director and leadership team to maximize fast-paced real-time messaging. They will supervise an assistant and student interns with an opportunity to grow the department as the institute grows.

Responsibilities :

• Responsible for design and implementation of Institute strategic communications and marketing plan, including public relations campaigns tailored to reach broad or targeted audiences within UCF and externally (national and international government and industry partners) and involve traditional as well as emerging media, tools, and resources.
• Oversees Institute visual identity and branding, ensuring messages and materials are linked to a common and agreed-upon set of core goals and business strategies set by institute leadership, and there is consistency in messaging across all platforms and materials.

Tracks engagement across various platforms and uses data-driven decisions to shape messaging and platform use / selection.

• Develops and evaluates key messages for print and digital materials and briefing materials for institute leadership, faculty, and staff.
• Develops and maintains relationships with key news sources (internal, local, national, and international) with a focus on issues related to the Institute.
• Manages Institute presence at industry events, trade shows, and conferences.
• Advises Institute leadership on communication strategies and responses to breaking news, reputational impacts, major decisions, and events.
• Supervises an assistant and 1-3 student interns.
• Develops and manages communications and marketing budget, ensuring efficient use of resources.
• Leading, mentoring, and developing the communications and marketing team to achieve Institute strategic communications and marketing plan goals.

Minimum Qualifications :

Bachelor's or Master's degree with 9 years experience, including 4 years in leadership experience, or an equivalent combination of education and experience pursuant to Fla. Stat. 112.219.

Preferred Qualifications :

• Bachelors or masters degree with 10+ years experience, including 5+ years in leadership.
• Strong graphic design / layout skills with experience in Adobe Creative Suite (InDesign and Photoshop), MS Publisher, and Canva.
• Experience with WordPress or other web content management systems and social media platforms.
• Able to handle sensitive information and maintain confidentiality with discretion and good judgment.
• Proficient with Microsoft Office programs, including PowerPoint, Excel, and Word.
• Familiarity with large-format printing.

Additional Application Materials Required :

Writing samples, graphics portfolio, and / or other past examples of relevant work.

Are you ready to unleash YOUR potential?

As a next-generation public research university and Forbes-ranked top employer in Florida, we are a community of thinkers, doers, creators, innovators, healers, and leaders striving to create broader prosperity and help shape a better future.

Working at UCF has its perks! UCF offers :

• Benefit packages, including Medical, Dental, Vision, Life Insurance, Flexible Spending, and Employee Assistance Program.
• Paid time off, including annual and sick time off and paid holidays.
• Retirement savings options.
• Employee discounts, including tickets to many Orlando attractions.
• Education assistance.
• Flexible work environment.
• And more

Unless explicitly stated on the job posting, it is UCF’s expectation that an employee of UCF will reside in Florida as of the date the employment begins.

LI-ONSITE

Department : Institute for Simulation and Training (IST) - EG Operations

Work Schedule : Monday - Friday 8 : 00 AM - 5 : 00 PM

Type of Appointment : Regular

Expected Salary : $89,076.00 to Negotiable

Job Posting End Date :

Equal Employment Opportunity Statement :

The University of Central Florida is an Equal Opportunity / Affirmative Action Employer including Disabled / Vets.

The UCF affirmative action plans for qualified individuals with disabilities and protected Veterans are available for inspection in the Office of Institutional Equity, Monday through Friday, from 9 : 00 a.

m. to 5 : 00 p.m., upon request.

The University of Central Florida is proud to be a smoke-free campus and an E-Verify employer.

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