Search jobs > San Francisco, CA > Content marketing manager

Sr. Content Marketing Manager

Mediabistro
San Francisco, California, United States
$110K-$145K a year
Full-time

The Company

At Nylas, we specialize in making it easier for developers to add email, calendar, and contact management features into their applications.

We provide tools called APIs, which streamline the integration of these functionalities, ensuring they are secure and effective.

This enables better, safer, and more reliable communication within apps.

Supporting over 100,000 developers and collaborating with more than 900 companies globally, Nylas plays a pivotal role in how digital communication tools are built and utilized.

Our technology spans various sectors, from healthcare to education, simplifying the complex process of app development related to communications.

By reducing the barriers in communication technology, we empower developers to innovate and enhance user interaction across platforms.

The Team

The Nylas marketing team, though small, is formidable, composed of skilled professionals in product, growth, and digital marketing.

As a pivotal component of the organization, we collaborate closely with product leaders, sales teams, and engineering experts to effectively showcase the capabilities and potential of the Nylas platform.

The Role

We are seeking a dynamic Sr. Content Marketing Manager who is passionate about crafting compelling content and driving growth strategies.

This hybrid role is central to our marketing efforts, blending content creation with data-driven growth marketing to engage and convert our target audience.

You'll work closely with Product Marketing, Growth, and cross-functional teams to create and optimize content that resonates with technical business leaders in the SMB SaaS tech space.

What You'll DoContent Creation : Write engaging and high-impact content, including blog posts, white papers, email campaigns, website pages, and more, targeted at developers, engineering managers, product managers, and executives in the SMB SaaS tech space.

Strategic Collaboration : Partner with Product Marketing and Developer Relations teams to ensure content aligns with product releases and resonates with both technical and business audiences.

Growth Marketing : Manage our graphic design resources to contribute to digital campaigns, product initiatives, and customer-focused programs.

Content Optimization : Collaborate with the Demand Generation team to identify high-performing content and double down on successful strategies, ensuring a strong SEO impact and high conversion rates.

Campaign Management : Plan and execute content-driven marketing campaigns, including landing pages, email campaigns, and A / B testing.

Continuously measure and optimize the performance of these campaigns.Voice and Messaging : Develop and maintain a strong, authentic voice for Nylas content that speaks to technical and business audiences without relying on industry clichés.What You Must Bring

8+ years of experience in content creation and / or growth marketing with a focus on the tech industry.Technical Aptitude : A keen understanding of technical products and the ability to translate complex concepts into clear, compelling content.

Collaboration Skills : Ability to work cross-functionally and influence stakeholders at all levels of the organization.Analytical Mindset : Hands-on experience with website analytics platforms (e.

g., WordPress, Marketo, Optimizely) and a strong ability to interpret data to inform marketing strategies.Portfolio : A robust portfolio of content that showcases your voice, style, and ability to drive engagement and growth.Perks / Benefits

Healthcare : 90% premium coverage for medical, dental and vision for you and your familyUnlimited Paid Time Off (PTO) : we take this very seriously as we care about the well-being of our employees401k with 3% employer contributionEducation Stipend : $1,000 USD annual education & development benefitCell Phone : $50 USD per month stipend towards cell phone reimbursementFully Paid Parental Leave : 12 weeks parental leave (maternity & paternity)Interview Process

Round 1 : 60 minute Google Meet discussion with the Head of People, Ryan Gormley.Round 2 : 60 minute Google Meet discussion with the Director, Growth Marketing, Joel Garcia.

Round 3 : Take home assignment followed by a 60 minute Google Meet discussion with the Product Marketing Manager, Nick Barraclaugh.

Round 4 : Four (4) Google Meet discussions with various Nylas leaders (max 3 hours).

During the various discussions, candidates selected to meet with us are strongly encouraged to not only discuss their knowledge, skills, experience, and abilities but also to showcase examples of their current or previous work.

We expect you to clearly outline the "what," "why," and "how" behind your contributions.

The estimated base salary range for this position is $110,000 to $145,000. Actual compensation will be determined based on individual qualifications, which are objectively assessed during the interview process.

Factors influencing salary include knowledge, skills, experience, and abilities.

8 hours ago
Related jobs
Promoted
EvenUp
San Francisco, California

As Content Marketing Manager, you will work cross-functionally with team members from marketing, product, sales, and customer success to create campaigns and content that will engage customers and prospects across the buyer journey. We are looking to add an experienced Content Marketing Manager to o...

Promoted
Earnest Current Job Openings
San Francisco, California

The Senior Manager, Content Marketing position will report to the Head of Brand and Content. As the Senior Manager, Content Marketing, you will:. Elevate content performance by leveraging data-driven insights and refining content strategies. Develop and implement a comprehensive content strategy ali...

Promoted
RevenueCat
San Francisco, California

As a Content Marketing Manager, you’ll be responsible for identifying the topics that appeal to mobile organizations and creating useful, engaging, and actionable content that helps developers, product folks, and marketers build world-changing app subscription businesses. Full Time] Content Marketin...

Promoted
CloudFlare
San Francisco, California

Develop marketing plans, working closely with sales, product marketing, demand generation, web/digital, field and customer marketing to create industry-leading experiences to generate a healthy pipeline and customer expansion. Product Marketing Manager - Public Sector (San Francisco, CA). Minimum 7 ...

Promoted
Visa Inc.
San Mateo, California

We are looking for a highly skilled and experienced content creator to join our product transformation and operations team. You will focus on designing content to help the business learn to develop more fit-for-purpose products. Leverage your deep understanding of product management and human center...

Children’s Hospital of Orange County
CA, US

The Sr Content Specialist plans, creates, and implements compelling content that supports CHOC’s strategic plan, enhances CHOC's favorable brand reputation, and builds an emotional connection between CHOC and its various audiences. Required: Minimum four years of experience in content creation. Pref...

Mediabistro
San Francisco, California

By leveraging deep knowledge on their product domain of coverage, core customer segments, and market, the Product Marketing Managers are tasked with driving product adoption and increasing engagement across the customer lifecycle in partnership with other Marketing teams through effective packaging,...

PointClickCare
Remote, CA
Remote

Reporting to the Senior Director of Product Marketing, the Senior Product Marketing Manager for the Skilled Nursing Facility (SNF) segment is an innovative, strategic thinker with a deep understanding of markets and buyers, responsible for developing and leading the go-to-market strategy for a portf...

Databricks
San Francisco, California

Promote main marketing personas like field marketing to be more aligned and impactful to their sales counterparts through marketing data and insights . Bring insights to Marketing on investment allocations to increase marketing programs and campaigns. This role’s charter is to unlock the potential o...

Mediabistro
San Francisco, California

Lead and develop buzz-worthy marketing campaigns to drive awareness and effectively impact business goals. Set the marketing mix to support campaigns including but not limited to; on-the-ground events, influencers, social, CRM, etc. Direct experience developing 360 marketing campaigns. Experience ma...