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Product Designer, User Expansion Job at Webflow in City of Rochester

MediabistroCity of Rochester, NY, United States

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Join to apply for the Product Designer, User Expansion role at Webflow

At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web.

We are looking for a Product Designer to join our User Expansion team within our Collaborate pillar. This designer will drive discovery, research, and ideation, partnering closely with product management and engineering to propose and drive exciting new product opportunities. They'll unlock new invite and collaboration opportunities, re-envision the sharing experience, and improve the review and commenting experience.

About The Role

Location : Remote-first (United States; BC & ON, Canada)
Full-time
Permanent
Exempt
The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
United States (all figures cited below are in USD and pertain to workers in the United States)
Zone A : $128,600 - $173,800
Zone B : $121,000 - $163,200
Zone C : $113,000 - $152,600
Canada (figures cited below are in CAD and pertain to workers in ON & BC, Canada
145,900 - 197,300

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals.

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

Reporting to the Product Design Manager

As a Product Designer you’ll…

Design exceptional end-to-end customer experiences based on qualitative and quantitative data to drive customer and business outcomes

Partner with Product Management and Engineering to explore problem spaces and identify potential solutions

Regularly engage with customers to develop a thorough understanding of their needs and pain points

Proactively collaborate with other teams to untangle technical and user experience dependencies

Deliver high-quality designs and specs to clearly communicate product design requirements for engineers

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

About You

You’ll thrive as a Product Designer if you :

Turn customer insights and data into bold experiments that shape product direction.

Balance user needs with business impact by testing, learning, and iterating fast.

Rapidly iterate and prototype your way towards final solutions

Demonstrate a history of shipping features with a high bar for craft

Communicate, design, and document thoughtfully with specific audiences in mind

Build effective partnerships with engineering, product and other cross functional partners

Proactively seek out and consider feedback gracefully in order to continuously integrate, improve, and iterate your work and skills

Have a bias towards action working on complex products at a high growth, scaling company.

Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

Even if you don’t meet 100% of the above qualifications, you should still seriously consider applying. Research shows that you may still be considered for a role if you meet just half of the requirements.

Our Core Behaviors

Build lasting customer trust. We build trust by taking action that puts customer trust first.

Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.

Reinvent ourselves. We don't just improve what exists, we imagine what's possible.

Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.

Benefits & Wellness

Equity ownership (RSUs) in a growing, privately-owned company

100% employer-paid healthcare, vision, and dental insurance coverage for full-time employees (working 30+ hours per week) and their dependents. Full-time employees may also be eligible for voluntary insurance options where applicable in the respective country of employment

12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability leave for birthing parents to be used before child bonding leave (note : where local requirements are more generous, employees receive the greater benefit); full-time employees also have access to family planning care and reimbursement

Flexible PTO for all locations and sabbatical program

Access to mental wellness and professional coaching, therapy, and Employee Assistance Program

Monthly stipends to support work and wellness

401k plan or pension schemes (in countries where statutorily required), and other financial wellness benefits, like CPA and financial advisor coverage

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country / state of employment.

Remote, together

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO) / Veterans / Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.

Stay connected

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and / or Glassdoor.

Please Note

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice .

Seniority level

Entry level

Employment type

Full-time

Job function

Design, Art / Creative, and Information Technology

Industries

Software Development

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Product Designer • City of Rochester, NY, United States

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