TikTok Shop - Creator Agency Partnerships, Business Development Lead

Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy.

TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

Join us.

About the Team

The global eCommerce US operation team aims to deliver high quality products together with a unique customer experience via TikTok.

The role is responsible for building the TikTok Ecommerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.

We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.

The Creator Agency Partnership (CAP) team's mission is to empower agencies and creators to help entertain and inspire TikTok users at any point in their shopping journey.

To achieve this, the CAP team actively recruits, incubates and manages CAP agencies, who help achieve this vision by offering scale (1 : many), resourcing, and expertise that helps creators monetize their unique skills and passions through commerce, while inspiring the next generation of TikTok Shop customers and helping brands expand their reach.

As a Business Development Manager (BDM), you are responsible for owning our agency acquisition and incubation strategy to accelerate TikTok Shop creator content.

In this role, you will shape how commerce fits into agency strategies and play a pivotal role in maximizing the value exchange between TikTok Shop, Agencies and Creators.

You will be responsible for identifying and negotiating partnerships with influencer agencies and other influencer stakeholders to drive incremental revenue and creator growth.

Responsibilities

• Partner with strategy team and partnership managers and category teams to identify acquisition targets
• Own lead generation, scaled and 1 : 1 acquisition strategy, to accelerate TikTok Shop content
• Own incentive strategy that motivates agencies and creators
• Work with key agencies and talent management agencies to onboard and incubate as part of our Creator Agency Partnerships Program
• You will also own driving awareness for TikTok Shops Creator Agency Partnerships program through case studies highlighting successful partnerships.

Qualifications

Minimum Qualifications :

• Established experience as a Team Lead in sales or business development (influencer marketing agencies, talent / creator management agencies, or similar agencies preferred)
• Experience building acquisition strategy (Affiliate or Influencer programs preferred)
• Experience developing effective instructions, pitch decks, and standard operating procedures to Experience driving deal framework with finance & cross-functional partners.
• Strong knowledge and experience of the creator's economy
• Experience in data-driven prioritization and decision making
• Team player, fast learner, open to changes

Preferred Qualifications :

Strong connections with agencies preferred

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives.

Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy.

To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.

We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws.

If you need assistance or a reasonable accommodation, please reach out to us at https : / / shorturl.at / cdpT2