Agility Partners is seeking qualified applicants to fill an open Sr. Product Marketing Manager position for a Healthcare Tech company.
This is an exciting opportunity to lead Marketing's thought leadership and align business objectives with impactful go-to-market campaigns for the company.
This role is pivotal in shaping the strategic direction of marketing and growth, overseeing acquisition, enhancing brand awareness, and driving engagement across multiple channels.
Make sure to apply with all the requested information, as laid out in the job overview below.Responsibilities
Lead Downstream Strategic Product Marketing for a suite of products, shaping product strategy and plans.Manage marketing channels, campaigns, and tactics by leveraging data insights to drive impactful results.
Drive strategy for the corporate website, focusing on increased engagement and enhanced visitor experience.Oversee the creation of thought leadership content like whitepapers and case studies to captivate audiences.
Collaborate with internal and agency teams to execute and optimize creative projects.Engage with key opinion leaders and industry partners for commercial marketing opportunities.
Collaborate with cross-functional teams (partnerships, product, sales) to achieve objectives.Represent the company at conferences, sales meetings, and customer visits when necessary.
Develop expertise on buyers' behaviors, criteria, and purchasing patterns.Ensure adherence to QA and regulatory requirements for documentation release and publication.
Maintain compliance with company policies, including Privacy / HIPAA and other regulatory directives.Benefits and Perks This is a great opportunity to join an organization that is responsible for creating cutting-edge Healthcare tech!You will have the ability to shape the future of products.
An autonomous work environment where your ideas matter and the team works together for the common good.Medical, Dental and Vision Insurance.
Paid Holidays.The Ideal Candidate The ideal candidate would bring the following : Demonstrated success in marketing principles, product management, and communications.
Experience across Marketing, Clinical, Media, Communications, and Medical Device / Tech Industry.Proficient in content creation, crafting, and overseeing impactful white papers and case studies.
Strong analytical skills, persuasive writing ability, and independence in idea development within a dynamic startup setting.
Mandatory experience in managing and executing corporate website strategies using Wordpress.Proven track record optimizing websites for branding, awareness, and demand generation.
Comprehensive understanding of customer needs and competitive landscapes, translating insights into actionable marketing strategies.
Team player with strong organizational and time management skills.Effective problem-solving ability and composure under pressure.
Excellent verbal and written communication skills.Proficiency in Microsoft Office (Excel, Word, PowerPoint) and preferred experience with HubSpot.
BS / BA Degree in Marketing, Business, Communications or related field, or equivalent combination of education and applicable job experience.
6 - 8 years related experience in a combination of product management and / or product marketing.Experience in healthcare and / or medical device product management and / or product marketing desirable.
Experience educating and interacting with physician and other clinical customers.Experience working with and training seasoned sales individuals.
Travel Expectations : Up to 25% Travel, domestically and throughout North America.
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