Content Management and Production Lead

Novo Nordisk Content Management and Production Lead Plainsboro, New Jersey Apply Now Our Commercial Strategy and Marketing group creates and delivers human-centered experiences, where innovation meets customer-centricity, driving the ultimate experience for our patients.

Our focus extends beyond transactions to craft experiences as one fully integrated, aligned and connected organization that puts empathy at the center, powered by insight and foresight.

If you want to know about the requirements for this role, read on for all the relevant information.The PositionThe Content Management & Production Lead is responsible for developing and managing best-in-class capabilities and infrastructure for executing omnichannel programs.

This role drives the adoption of content supply chain technology across Commercial Strategy and Marketing, and other organizational functions, leading the overall digital content evolution roadmap.

The Lead oversees a team that handles end-to-end content supply chain activities, including planning, production, management, and optimization.

Essential FunctionsStrategy Execution :

Develops and manages best-in-class capabilities and infrastructure for the execution of Omnichannel programs through establishing system requirements, processes, procedures, and future capability roadmap.

Leadership & Team Management :

Lead and develop a team enabling the end-to-end content supply chain, including planning, production, management, and optimization.Project Management :

Works in partnership with internal and external teams to deliver digital projects on time and budget.Stakeholder Engagement & Collaboration :

Partners closely with leadership across capabilities and disciplines to ensure that appropriate digital strategy and digital capabilities are in place.

Compliance & Best Practices :

Responsible for ensuring strategies are thoroughly vetted; market needs assessed, market segmentation understood, technical solution validated and the business model viable.

Measurement, Optimization, & Innovation :

Maintains digital best practices including user experience, A / B testing, and content performance optimization.Content Production Strategy :

Develop and oversee the implementation of a comprehensive content supply chain strategy aligned with the organization's marketing objectives.Content Management :

Oversee the implementation and management of AEM Digital Asset Management (DAM) system to centralize, organize, and distribute digital assets across the organization.

QualificationsBachelor's degree in Marketing, Communications, Business, Information Technology, or a related field; Master’s degree preferred.

12+ years of experience including progressively responsible experience within digital content management, marketing, or related fields.

Proven experience with omni-channel digital program execution and content supply chain management.Strong knowledge of Content Management Systems related platforms (specifically, Adobe Experience Manager and other Adobe suite of products).

Strong understanding of digital marketing technologies and platforms.Experience with AI metadata tagging solutions, such as Adobe Sensei.

Knowledge of best practices in user experience, A / B testing, and website performance optimization.Strong project management skills with the ability to manage multiple projects simultaneously and deliver on time and within budget.

Proven ability to manage budgets related to digital content production and technology acquisition.Excellent communication and stakeholder management skills, with ability to influence senior leaders and collaborate with cross-functional teams.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

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