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Senior Demand Generation Manager

Senior Demand Generation Manager

VirtualVocationsChesapeake, Virginia, United States
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A company is looking for a Senior Manager, Demand Generation.

Key Responsibilities

Lead and develop a team, ensuring alignment with marketing and sales goals

Design and execute demand generation strategies across various channels to maximize lead quality and ROI

Utilize data analytics to measure program effectiveness and optimize lead generation efforts

Required Qualifications

8+ years of B2B enterprise software experience in growth marketing or demand generation

Proven ability to manage and mentor direct reports in a fast-paced environment

Experience with funnel metrics and success in achieving pipeline goals

Proficiency in core MarTech platforms such as Salesforce.com and Marketo

Familiarity with Business Intelligence tools and experience marketing to Procurement, Finance, IT, or Supply Chain personas is preferred

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Demand Generation Manager • Chesapeake, Virginia, United States

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