Vice President, Demand Generation (US Remote)

About IntelePeer.ai :

IntelePeer Cloud Communicationshelps customers communicate better, faster and smarter, through its Communications Automation Platform.

Our low- and no-code solutions provide customers with simple, easy-to-use tools that can be utilized by anyone. Powering automation through AI and analytics, IntelePeer provides industry-leading time-to-value and rapid time to improved customer experiences with solutions that work seamlessly with existing business software and infrastructure.

What we are looking for :

IntelePeer is looking for a visionary and strategic Vice President of Demand Generation to join our team and lead the charge in driving our aggressive growth goals.

Responsibilities :

• Develop and lead the overall digital marketing strategy, encompassing branding, messaging, go-to-market plans, and channel execution.
• Partner with Sales, Product, and Leadership teams to ensure marketing initiatives are aligned with business objectives and contribute to revenue generation.
• Oversee all aspects of digital marketing, including :
• Design iterative experimentation plans to continuously optimize and improve campaign effectiveness. Partner with our corporate team to create assets and resources in support of campaigns (from lead generation programs to events) to deliver against the defined marketing plan.

Search Engine Marketing (SEM) & Search Engine Optimization (SEO)

• Content Marketing (blogs, white papers, case studies, etc.)
• Social Media Marketing
• Pay-Per-Click (PPC) advertising
• Analytics and reporting (demonstrating ROI and campaign effectiveness)
• Stay abreast of the latest digital marketing trends and technologies, implementing best practices to optimize marketing performance.
• Develop and manage the digital marketing budget, ensuring efficient allocation of resources.
• Collaborate with external agencies and partners to amplify marketing efforts and maximize reach.
• Identify and implement new marketing initiatives to drive brand awareness, qualified lead generation, customer acquisition, and retention.
• Lead the digital advertising strategy, including development, design, content, conversion rate optimization (CRO), and UX enhancements that drive acquisition and conversion

Required Qualifications :

• 10+ years of experience in B2B SaaS marketing leadership, with a proven track record of driving significant growth.
• Deep understanding of the B2B buyer journey and the ability to develop targeted marketing campaigns that resonate with decision-makers.
• Expertise in digital marketing channels, including SEM, SEO, content marketing, and social media.

Education and Experience :

• Bachelor’s Degree in related field.
• Strong analytical skills with the ability to interpret data and translate it into actionable insights.
• Excellent communication, presentation, and interpersonal skills, with the ability to influence and inspire a team.
• Passion for building and leading high-performing teams with a focus on professional development.
• A collaborative mindset with a demonstrated ability to work effectively across departments.

Why you'll love it here :

• Unlimited Paid Time Off
• Paid Holidays
• Competitive medical, dental & vision insurance for employees and their dependents
• 401K Retirement Plan
• Stock Options
• Company-paid life insurance
• Health & Flexible Savings Accounts
• Cellphone, gym, and internet reimbursement
• Paid Parental Leave
• Tuition Reimbursement
• Employee Assistance Program (EAP)
• Free snacks (Denver, and or Fort Lauderdale)
• Fun events (virtual and in-person)

Applicants must be authorized to work for any employer in the U.S.

All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description.

We are unable to sponsor or take over sponsorship of an employment visa at this time.

Any requests to exercise your rights as a data subject under GDPR should be submitted to [email protected] for prompt processing.

Please refer to our Privacy Policy (at www.intelepeer.com / privacy / intelepeer-privacy-policy) for any questions on how IntelePeer complies with GDPR.

For California residents only : Please refer to the link below for IntelePeer’s Applicant CCPA Privacy Notice. https : / / intelepeer.

com / privacy / intelepeer-california-applicant-privacy-notice /

IntelePeer participates in E-Verify.

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Remote working / work at home options are available for this role.