Manager, Content Strategy

BuzzFeed
New York, US
$100K-$115K a year
Full-time

Complex Networks is a subsidiary of BuzzFeed, Inc.

Complex Networks is a global youth entertainment network spanning major pop culture categories including streetwear and style, food, music, sneakers and sports.

Complex Networks is diversified around three pillars : advertising, e-commerce, and content where it creates and distributes original programming for Gen Z and Millennial audiences through premium distributors such as Netflix, Hulu, Turner, Corus, Facebook, Snap, YouTube, Roku and more.

Additionally, Complex Networks generates revenue through a number of core business lines, including branded content and advertising, licensing, events, e-commerce, and agency consulting services.

Business Area : Content

Job Category : Complex Editorial

Salary : $100,000 - $115,000

Union Status : Non-Union

BuzzFeed Inc. is committed to fair and equitable compensation practices. We reserve the ability to adjust the final compensation for this role based on the final candidate's experience, skillset, certifications, and geography.

The Role

Complex Networksis seeking a Manager, Content Strategyresponsible for strategizing for all content products under the purview of Complex Networks' SVP of Content Strategy.

Reporting directly to the SVP, duties will include ideating and executing strategy around Complex Networks video programming, as well as special projects that fall under the scope of the editorial, video and social departments.

The ideal candidate will possess a strong understanding of the Complex tone of voice and aesthetic, the ability to enact that comprehension into innovative and successful types of content, and capacity to interpret feedback to inform future strategy.

You Will

Affiliate and Commerce Strategy

  • Set and own the strategic direction of the Complex affiliate program, working with the larger BF affiliate and commerce team to ensure alignment on org and tactical best practices.
  • Assign and support in the ideation of seasonally and culturally relevant affiliate features and pieces to Complex editors and writers based on agreed upon monthly quotas.
  • Establish and grow strategic relationships with brand, artists, designers, and notable industry talent, developing and managing partnerships and opportunities for collaboration around brand moments like ComplexLand, ComplexCon, and others.

Content Strategy

Work alongside Editorial Creative Director on concept and artistic idea generation for brand moments like Covers, Volume, and larger features.

Consider and manage overall content strategy, in consultation with editorial / social / video leads as well as the centralized art / design team.

  • Provide strategic insight and input around tentpole brand projects like ComplexLand, ComplexCon, Pro-Am, and others to ensure alignment with brand tone and voice.
  • Help conceptualize, top-edit scripts, and see through execution for Style-focused vertical video working with the Jr Social Producer of Style & Sneakers and the two Style staff writers.
  • Work with the SVP of Content Strategy and other content stakeholders to help amplify special content moments.
  • Work both with internal Complex content teams and interdepartmentally across BuzzFeed Inc. to identify and develop opportunities including, but not limited to, press moments, products, and rollout strategies that amplify Complex’s editorial, video, and social content and projects
  • Help develop IRL activations around Complex programming that take place during tent-pole events in the industry (Art Basel, Complex Con, Grammy’s, Superbowl, NBA All-Star, etc)

You Have

  • Minimum 3-5 years of relevant experience in cross-platform advertising, brand strategy, integrated marketing, or publishing
  • Must have experience developing and executing multi-platform programming
  • Must be knowledgeable of Complex channels, digital programming, and social content, in addition to a deep understanding of who's who of influencers and celebrities that align with Complex tone and voice
  • Exceptional communication, presentation and organizational skills; Keynote, Excel, Word, G Suite skills a must
  • Strong account and situational management experience
  • Ability to anticipate needs, innovate, multi task and excel in a fast-paced environment
  • Strong writing and management abilities, in addition to creative and strategic thinking
  • Strategic thinker who has an innate sense of urgency, and is able to manage multiple projects at any given time

If you need assistance or an accommodation due to a disability, you may contact us at . Requests received for non-disability related issues, such as following up on an application, will not receive a response.

About BuzzFeed, Inc.

BuzzFeed, Inc. is the world's leading tech-powered, diversified media company that reaches hundreds of millions of people globally through its cross-platform news and entertainment network.

  • The company produces articles, lists, quizzes, videos, and original series; lifestyle content through brands including Tasty, the world’s largest social food network;
  • original reporting and investigative journalism through BuzzFeed News and HuffPost; an industry-leading affiliate business, strategic partnerships, licensing and product development through BuzzFeed Commerce;

and original productions across broadcast, cable, SVOD, film and digital platforms for BuzzFeed Studios.

Life at BuzzFeed, Inc.

We celebrate inclusion and are committed to equal opportunity employment. We are proud to be an equal opportunity workplace.

All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

You can expect :

  • A supportive, inclusive atmosphere on a team that values your contributions
  • An attractive and equitable compensation package, including salary and stock options.
  • A generous benefits program featuring paid time off, unlimited sick time, comprehensive medical benefits, a family leave policy, access to mental health platforms, retirement plans, gym and wellness discounts, and much more.

Note : BuzzFeed, Inc. offers remote / flexible work (unless specified to be required to be in-person) and open to hiring remote candidates who are residents in the following states : CA, CO, CT, DC, DE, FL, GA, HI, IL, KY, MA, MD, ME, MI, MN, MS, MT, NC, NH, NJ, NM, NY, OH, OR, PA, TX, VA, WA, and WV.

For non sales roles, we can also hire in AK, AR, AZ, ID, KS, MO, ND, SC, and VT.

30+ days ago
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