Talent.com
Social Media Content Creator & Coordinator

Social Media Content Creator & Coordinator

POCONO MOUNTAINS VISITORS BUREAUStroudsburg, PA, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Job Description

Job Description

Description : Job Summary

  • This Social Media Content Coordinator role supports the Pocono Mountain Visitors Bureau’s (PMVB) overall marketing strategy by producing content that inspires travel, drives engagement, and highlights our members in the Pocono Mountains region.
  • The Social Media Content Coordinator plays a vital role in showcasing the Pocono Mountains through dynamic, engaging short-form video content. This position is focused on the creation, editing, and publishing of digital video for platforms such as Instagram Reels, TikTok, and YouTube Shorts. The ideal candidate is a creative storyteller with a passion for travel and tourism, a strong eye for visual content, and proficiency in mobile and desktop video editing tools.
  • The Social Media Content Coordinator is an “out-of-the-box thinker,” and has their finger on the pulse of the latest social media trends, content creation techniques, and technologies. They can turn around content quickly and possess a deep understanding of the differences between the content styles needed for each platform.

Key Responsibilities

  • Assist in maintaining the content calendar that covers a detailed plan for posts, content ideas, and themes for all social media channels.
  • Assist in answering and monitoring social media comments in the PMVB’s brand voice using Agorapulse – a social media management platform. This includes evenings, weekends, and holiday periods.
  • Use social listening to identify recurring questions or themes for future content ideas or to identify an issue at member property or in the region.
  • Utilize the CRM to document interactions with our members, including social media visits, asset requests, and communications.
  • Conceptualize, shoot, and edit short-form vertical videos for Instagram Reels, TikTok, and YouTube Shorts using tools such as Adobe Premiere Pro, Edits, CapCut, and InShot.
  • Work with Executive Producer of Broadcasting and PTN to be available for broadcast commercial shoots to get vertical videos to use for digital media ads that are outside of broadcast.
  • Capture compelling video footage from events, member businesses, scenic locations, and seasonal activities across the Pocono Mountains.
  • Create fun, timely, and trend-aware content that reflects the PMVB brand and resonates with our target audiences.
  • Writing engaging captions, selecting music, and implementing creative transitions, text overlays, and effects to social video.
  • Work with the Social Media Manager to plan a video-first content calendar aligned with overall marketing campaigns and storytelling themes.
  • Capture compelling images for use in social media posts.
  • Utilize the Crowdriff platform to request user-generated content for social media content, website, blog, and other marketing materials.
  • Monitor video performance analytics across platforms and adjust content strategy based on trends and insights.
  • Maintain an organized digital asset library for video footage, thumbnails, and project files.
  • Stay on top of evolving trends in short-form video, audio, editing styles, and social media algorithms.
  • Collaborate with members and partners to amplify video reach and content variety.
  • All other duties as directed.

    • Requirements :

    Required Qualifications and Job Skills

  • Experience in capturing compelling images and videos that tell a story for social media.
  • Research and compile social trends, ideas, competitors’ best-in-class examples, and cutting-edge executions to inform and propose new content
  • Create storyboards, shot lists, and pre-production materials for social-first content
  • Collaborate with the creative, social, and marketing teams to develop engaging content that resonates across platforms like TikTok, Instagram, Facebook, and YouTube
  • Capture and edit original video content and have a hand in all phases of video production from pre-to-post (filming, editing, color correction, sound design, etc.)
  • Define and create branded style templates for new and existing social content for IG stories, etc.
  • Become a brand personality with high energy and enthusiasm, fearlessly tackling creative projects, not limited to hosting guests on camera, connecting with strangers on the street, staring in trends, walking through itineraries, etc.
  • Be the driver of “think outside the box” ideas, oftentimes thinking ahead of the curve, steering trend curation and thumb-stopping content audiences want to rewatch, share, and continuously tune in
  • Must be able to travel independently.
  • Must be willing to work a flexible schedule. This position is the primary manager that monitors PoconoTourism social channels on evenings / weekends but can rotate with other team members.

    • Requirements & Qualifications

  • A bachelor’s degree in journalism, communications, public relations, or related field from a four-year college or university.
  • 2+ years’ experience with social media channels, including social media advertising (Facebook, Instagram, Threads, Pinterest, TikTok).
  • Proficiency and experience in Microsoft 365 and Adobe Creative Suite
  • Exceptional writing and editing skills; excellent oral and written communication skills, presentation skills, and attention to detail including grammar, punctuation, and spelling.
  • Ability to exercise independent judgement and meet performance standards with limited supervision.
  • Excellent interpersonal and communication skills to interact with members, the public, and all levels of employees and management.
  • Proven experience with mobile and desktop editing apps including Adobe Premiere Pro, CapCut, InShot, Edits, or similar.
  • Strong visual storytelling skills with a portfolio of social video content.
  • Excellent verbal communication skills and ability to clearly articulate and document technical processes and issues.
  • Comfortable filming in the field, being the on-camera personality of the Pocono Mountains, directing on-camera talent, and recording voiceovers.
  • Familiarity with trends and audience preferences across Instagram, TikTok, and YouTube Shorts.
  • Ability to edit the same content for multiple platforms.
  • Self-starter with strong organizational skills and ability to manage multiple projects under tight deadlines.
  • This is a hands-on, in-the-field role that requires enthusiasm for the outdoors and a spirit of adventure. Will be expected to participate in activities such as hiking, kayaking, biking, snowshoeing, zip lining, and other outdoor adventures to capture authentic, on-location video content.

    • Working Conditions

  • Must be able to carry equipment, walk long distances, stand for extended periods of time, and navigate uneven terrain while capturing content.
  • Flexible schedule and willingness to travel locally to film content at various times, including evenings, weekends and holidays as needed.
    • serp_jobs.job_alerts.create_a_job

    Social Media Content Creator • Stroudsburg, PA, US

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    Meta Brand Ambassador

    Meta Brand Ambassador

    2020 CompaniesWhitehall, PA, US
    serp_jobs.job_card.part_time +1
    Temporary (Fixed Term) (Seasonal) at Best Buy 587 - Whitehall, PA 18052.Overview : 2020 Companies, in partnership with our client, Meta, are now hiring part-time seasonal Brand Ambassadors.Schedule : ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Oracle IStream Publisher consultant Job at Implify Inc. in Clarks Summit

    Oracle IStream Publisher consultant Job at Implify Inc. in Clarks Summit

    MediabistroClarks Summit, PA, United States
    serp_jobs.job_card.full_time +1
    Implify, Inc is a Global IT Solutions and services firm.Since it's inception, Implify, Inc has been providing best-quality and cost-effective IT solutions to fortune 1000 companies, mid-range compa...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    This website uses cookies to allow for its correct operation and the services offered. For further information, please consult ourCookiePolicy.

    This website uses cookies to allow for its correct operation and the services offered. For further information, please consult ourCookiePolicy.

    SantanderKutztown, PA, US
    serp_jobs.job_card.full_time
    Relationship Banker, Kutztown, PA.Santander is a global leader and innovator in the financial services industry.We believe that our employees are our greatest asset. Our focus is on fostering an enr...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Customer Experience Associate

    Customer Experience Associate

    Weis MarketsSchnecksville, PA, US
    serp_jobs.job_card.full_time
    Looking for a company that treats associates with respect, understanding, and appreciation? Looking for a company that is passionate about teamwork and the growth of its associates and communities?...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Campaign Planner

    Campaign Planner

    Clear Channel Outdoor Hldgs.Allentown, PA, US
    serp_jobs.job_card.full_time
    The Campaign Planner is a sales support role and subject matter expert with organizing proposals and RFP response documentation, data gathering and analysis, and enabling sales & profitability.It i...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Read allabout it

    Read allabout it

    StaplesFlemington, NJ, US
    serp_jobs.job_card.full_time
    Focus on the core content of the job post, removing all extra metadata, navigation mentions, and redundant headers.Keep the formatting beautiful and high signal to noise ratio.serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Event Marketer

    Event Marketer

    Leaf HomeAllentown, PA, US
    serp_jobs.job_card.part_time
    North America’s leading technology-enabled provider of home solutions.Our award-winning products offerings include.Leaf Home Safety Solutions, Leaf Home Water Solutions, and Leaf Home Enhance...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Content creator

    Content creator

    Patel, Patel and Patel dba Golden CorralWhitehall Township, PA, US
    serp_jobs.job_card.full_time
    Golden Corral is looking for a creative, experienced, and data-savvy Content Creator to take our digital presence to the next level. If youre passionate about storytelling, skilled in video and phot...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Implify Inc. is hiring : Oracle IStream Publisher consultant in Clarks Summit

    Implify Inc. is hiring : Oracle IStream Publisher consultant in Clarks Summit

    MediabistroClarks Summit, Lackawanna County, United States
    serp_jobs.job_card.full_time +1
    Implify, Inc is a Global IT Solutions and services firm.Since it's inception, Implify, Inc has been providing best-quality and cost-effective IT solutions to fortune 1000 companies, mid-range compa...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Event Marketing

    Event Marketing

    Luxury Bath NJPAMacungie, PA, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    Luxury Bath NJPA is one of the biggest names in bathroom remodeling.We’re expanding and need outgoing, motivated people to represent us at live events and tradeshows.Strong hourly pay + commi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    WEB Developer Job at Insight Global in Macungie

    WEB Developer Job at Insight Global in Macungie

    MediabistroMacungie, PA, United States
    serp_jobs.job_card.full_time
    Our chemical manufacturing client is looking for a Web Developer to join their Digital Marketing / eCommerce team.This team is working on integrating multiple e-commerce sites across the enterprise a...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Bookseller - PT

    Bookseller - PT

    Barnes & NobleCoopersburg, PA, US
    serp_jobs.job_card.full_time
    To be a great Bookseller, you provide excellent customer service which is friendly, genuine, and professional, and you always put the customers first ahead of everything and anything else.You make ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    SonSoft Inc. is hiring : IStream Publisher in Clarks Summit

    SonSoft Inc. is hiring : IStream Publisher in Clarks Summit

    MediabistroClarks Summit, Lackawanna County, United States
    serp_jobs.job_card.full_time +1
    USA based corporation duly organized under the laws of the Commonwealth of Georgia.Software Development, Software Consultancy and Information Technology Enabled Services. Design methods and tools, C...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Social Media Specialist

    Social Media Specialist

    The Social StationAllentown, PA, US
    serp_jobs.job_card.full_time +1
    Looking for the perfect remote job, or a job you can work while still in school? Apply to join The Social Station's team of Social Media Specialists! Get real job experience at a tech company i...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Remote AI Task Reviewer – Flexible Hours, No Experience Needed

    Remote AI Task Reviewer – Flexible Hours, No Experience Needed

    RLDGCresco, Pennsylvania, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    Join our distributed team as a Remote AI Task Reviewer and help improve AI systems by completing short, style online tasks. This is an easy-to-learn role with full training and ongoing support.No pr...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Retail Brand Ambassador - Hourly + Uncapped Bonuses

    Retail Brand Ambassador - Hourly + Uncapped Bonuses

    Momentum SolarFlemington, NJ, US
    serp_jobs.job_card.full_time
    Entry-Level Brand Ambassador At Momentum Solar.Are you a people person with big goals and even bigger energy? Want a job that's exciting, impactful, and rewarding? Look no further! Momentum Solar, ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Avance Consulting Services is hiring : Technology Lead - Oracle IStream Publisher

    Avance Consulting Services is hiring : Technology Lead - Oracle IStream Publisher

    MediabistroClarks Summit, Lackawanna County, United States
    serp_jobs.job_card.full_time
    Technology Lead - Oracle IStream Publisher.We have a job opportunity for a Technology Lead with one of our clients.Below is the job description for your review. Role : Technology Lead - Oracle IStrea...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Field Media Specialist

    Field Media Specialist

    Fitz Fish PondsMilford, NJ, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    Field Media Specialist Company Overview Fitz's Fish Ponds is a distinguished company known for designing, constructing, and maintaining outstanding ponds, waterfalls, and other water feature...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    IStream Publisher Consultant Job at SonSoft Inc. in Clarks Summit

    IStream Publisher Consultant Job at SonSoft Inc. in Clarks Summit

    MediabistroClarks Summit, Lackawanna County, United States
    serp_jobs.job_card.full_time +1
    USA based corporation duly organized under the laws of the Commonwealth of Georgia.SonSoft Inc is growing at a steady pace specializing in the fields of Software Development, Software Consultancy, ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Sign and Graphic Installer

    Sign and Graphic Installer

    FASTSIGNSFlemington, NJ, US
    serp_jobs.job_card.full_time
    FASTSIGNS is a well-known and respected global brand.We help businesses and organizations visually communicate.Every business in every industry needs and uses signs, so you will get to see your wor...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30