Senior Digital Marketing Manager

SOCi, the CoMarketing Cloud for Multi-Location Enterprises, is currently looking for a Senior Digital Marketing Manager to create and capture demand through digital channels while ensuring an exceptional buyer experience.

Who We Are

SOCi is one of the fastest growing technology companies in the United States, ranking in the top tier of Inc 5000’s Fastest Growing Companies in America list for the last several years consistently.

The builder of an award-winning enterprise SaaS marketing platform, and one of Forbes’ Best Startup Employers, SOCi boasts hundreds of the world’s largest brands as its customers.

At SOCi, nothing is more important to us than the clients we service every day. The SOCi platform specifically solves complicated marketing and workflow problems for national and global multi-location brands that want to scale and optimize their presence.

View more on our Awards & Accolades

How You’ll Make an Impact

The Senior Digital Marketing Manager will drive the development and ongoing optimization of all digital marketing campaigns across SOCi’s markets.

In this role you will :

• Develop and execute comprehensive digital marketing strategies to create and capture demand through paid and organic digital channels, including paid search, display, paid social, retargeting, email marketing, etc.
• Collaborate with cross-functional teams to align digital strategies with overall business objectives. Serve as the SME by establishing best practices and repeatable processes for launching digital campaigns.
• Drive innovation and experimentation, including testing new channels, proposing process changes, and implementing automation, to optimize marketing performance.
• Partner with SDR leadership to inspect and optimize lead follow up processes and nurtures.
• Manage relationships with external agencies and vendors, ensuring alignment with campaign objectives and budgets.
• Monitor, analyze, and report on program performance metrics, providing actionable insights and performance forecasts .

What You’ll Need to be Successful

• 5+ years of experience in digital marketing with a proven track record of successful customer acquisition strategies, preferably in B2B SaaS.
• Strong quantitative background, with experience using data and metrics to inform marketing strategy.
• Strategic thinker with an ability to assess data, industry trends, competitor GTM strategy, and company objectives to develop thoughtful digital marketing strategies.
• Passion and expertise in all things digital. Proven expertise in campaign planning, execution, and optimization across major advertising platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.)
• Solid knowledge of website analytics tools (e.g., Google Analytics) as well as CRM, MAP.

What SOCi Provides to You

• Comprehensive Benefits Package (non-contract roles only)
• Health insurance plans, dental, and vision
• Wellness incentives
• 401(k) plan with employer match
• Flexible Work Environment
• Flexible paid time off (non-contract roles only)
• Quarterly wellness days
• Paid holidays
• Unique employee engagement programs
• Empowering Career Growth and Success

What’s Important at SOCi

Led by a team of industry experts, SOCi is leading the pack in Localized Marketing for Multi-Location brands. Our passionate team of SOCialites work from home around the globe!

Our collaborative, dynamic culture allows our teams to work cross-functionally and optimize productivity. We are a fast-paced, agile environment where thought leadership and input are encouraged.

If you are looking for a place where you can come and make a difference in the way enterprise organizations utilize social technology, then SOCi is for you.

Visit MeetSOCi for more information.

SOCi is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

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